Oracle Commerce Platform

Deliver Personalized and Optimized Experiences with Battle-Tested Scale and Performance

The Oracle Commerce Platform allows the most complex digital businesses to innovate in time with market changes and expand quickly and easily to new touch points and geographies.

 

 
Feature Benefit
Scale and Performance
  • Ability to process data and deliver dynamic experiences at unparalleled scale
  • Flexibility to efficiently expand to multi-channel, multi-site, multi-brand, multi-language, and multi-currency environments
Data Anywhere Architecture
  • Accelerate integrations and minimize integration costs with a flexible architecture

Unified Multi-site Architecture

  • Share commerce and personalization resources, including content and components, between commerce sites
Adaptive Personalization Engine
  • Choreograph customer interactions to drive pre-designed dialogues for a personalized commerce experience
  • Personalize content to target organizations, roles, individuals or customized segments
  • Dynamic customer profiles and segments update continuously based on new interactions

Best-in-Class Search and Guided Navigation

  • Superior search ensures that visitors receive the most relevant results through transparent relevance rank controls, thesaurus, and keyword redirection
  • Guided navigation dynamically summarizes results based on available metadata so visitors can more effectively refine and explore information

Advanced Segments and Targeted Content

  • Target high value groups with select products and promotions
  • Define segments based on demographics or on-site behavior
  • Use profile attributes to quickly place customers into segments

Search Engine Optimization

  • Built in SEO capabilities help manageably surface all dynamic commerce-created pages to web search engines like Google, Yahoo!, and Bing

Reporting and Big Data Analytics

  • Fully integrated with interactive big data analytics capabilities that monitor and analyze commerce and customer behavior, providing insight into key metrics and customer activity
 
 
 
Oracle 1-800-633-0738
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