Allows analysis, planning, management of trade spend, and a shift from cost management to investment optimization, increasing revenues and margins.
Oracle delivers a powerful combination of industry solutions and technology to meet the challenges consumer goods companies face, including expanding product portfolios, trade promotions, supply chain costs and complexity, big data, and the necessity to build a direct relationship with consumers.
Makes Enterprise Supply Chain More Visible and Efficient with Comprehensive Trade Management SolutionRead the story
Achieves Consumer and Trade Marketing ExcellenceRead the story
Completes Mission Critical TPM JourneyRead the story