Oracle CRM On Demand Release 23

Oracle CRM On Demand Release 23 continues to drive home Oracle's commitment to ongoing excellence and innovation, delivering enhanced features and functionality on an agile and fast-paced release track to help accelerate sales and ensure customer productivity and revenue.

This latest Oracle CRM On Demand release provides new features in Social, Extensibility, Mobile, Usability and Industry Innovation. Each of these areas follows the Oracle Customer Experience Strategy, providing a leading and compelling solution for customers and partners to access critical CRM information quickly and easily, all while using their preferred devices and applications.

Oracle continues to enhance and refine its advanced smart phone and tablet applications, easing the process of selling, signature capture, modification tracking, and distribution of product materials and samples. Using On Demand's advanced mobile tools, sales representatives can focus on the customer and streamline the sales experience, while having the assurance that critical data is current and consistently synchronized between application and device.

Oracle CRM On Demand Disconnected Mobile Sales for Tablets (DMS) is a separately licensed native iPad application that complements the existing capabilities that are available in Oracle CRM On Demand's Life Sciences Edition. Oracle CRM On Demand Connected Mobile Sales, which is also licensed separately, provides access to CRM information using native applications for iPhone and BlackBerry devices.

Oracle CRM On Demand Release 23 continues to roll out robust and relevant industry functionality for Life Sciences. Included in this release are enhancements to Personal Content Delivery that allows more flexibility on product messaging capture, record locking via Process Administration in support of business processes, such as not allowing a sample drop to be changed after the sample was provided to the physician.

Enhancements in Samples Management include the capability to configure Disconnected Mobile Sales to integrate with CRM On Demand's automated call submission process to generate sample transactions for dropped samples on a call allowing you to reconcile sample disbursements against your physical sample inventory. Reps can now view the inventory running count for sample inventory records when picking samples and promotional items during a call, and new revision support for call activities enables adding, updating or removing promotional items on completed calls.

Access to key data in CRM On Demand using a familiar application - Microsoft Outlook - ensures access to all CRM information online or offline. Users can manage CRM On Demand appointments, activities, opportunities, and more directly within Outlook, increasing user adoption and decreasing training costs.

Oracle CRM On Demand Release 23 introduces support for popular browsers such as the latest versions of Google Chrome, Firefox and Android. Mobile browser support allows continuous access to critical CRM data and helps executives and sales representatives alike manage business imperatives while on the go. Extensibility in the cloud underscores the importance of hosted CRM server code with client-side extensions; this provides a platform for customers to create rich and powerful customizations. Better yet, customers can leverage Oracle infrastructure for inherent security and better performance.

Interacting with customers via social channels is rapidly becoming a key strategy to drive customer satisfaction. Oracle CRM On Demand Release 23 introduces the ability to create a Service Request from a social post, and follow up with that post through the social media channel your customer used. Social interactions are captured with the contact and their social profiles to store the full interaction; if a social profile doesn't exist, one is created automatically for future use.

CRM On Demand continues to expand its functionality release after release to adapt to your changing business needs. Enhancements have been made to improve Web services reliability as well as to extend support to more objects to allow for tighter integration between your systems with Oracle CRM On Demand. Workflows have been improved to ease configuration of rules that trigger events for new record types so that more actions can be configured and performed automatically.

For Analytics reporting, continuous performance improvements underscore Oracle's commitment to provide the tools to generate critical business intelligence that help map the path to future initiatives.