Oracle CRM On Demand Release 26 continues to drive home Oracle's commitment to ongoing excellence and innovation, delivering enhanced features and functionality on an agile and fast-paced release track to help accelerate sales and ensure customer productivity and revenue.
This latest Oracle CRM On Demand release provides new features in Social, Extensibility, Mobile, Usability and Industry Innovation. Each of these areas follows the Oracle Customer Experience Strategy, providing a leading and compelling solution for customers and partners to access critical CRM information quickly and easily, all while using their preferred devices and applications.
MORE USABILITY AND USER ADOPTION
A positive user experience leads to increased user adoption and ultimately, a better customer experience for your customers. With Release 26 there have been several key enhancements to our User Interface including support for Contact pictures, larger fonts, icons instead of tabs, the ability to replace field labels with icons, a floating related item menu and a more modern look and feel. Increasing your users efficiency, the opportunity totals are now automatically updated when changing product line items; and picklists can be filtered to display on those values that are important to the user.
MORE MOBILE FOR THE MASSES
Oracle continues to enhance and refine its advanced smart phone and tablet applications, easing the process of selling, signature capture, modification tracking, and distribution of product materials and samples. Using On Demand's advanced mobile tools, sales representatives can focus on the customer and streamline the sales experience, while having the assurance that critical data is current and consistently synchronized between application and device.
Oracle CRM On Demand Connected Mobile Sales, licensed separately, provides access to CRM information using native applications for iPhone, Android and BlackBerry devices. New features include improved usability when setting appointments, and enhancements to Single Sign On and IP Address Restriction, which allow for enhanced secure communications and improved usability.
Oracle CRM On Demand Disconnected Mobile Sales (DMS) is a separately licensed native iPad application that complements the existing capabilities that are available in Oracle CRM On Demand's Life Sciences Edition such as signature capture, samples management, allocations and call planning. New features in Release 1.8.2 include expanded incremental book synchronization support, structured product messaging, DEA license validation for controlled substances, enhanced eDetailing content download user experience, increased extensibility with scripting APIs and central library management, and enhancements to the HTML 5 based eDetailing including thread bar navigation, display messaging within a plan and broadened message tracking controls.
One of Oracle CRM On Demand's key strategies is to provide enhanced functionality for industry verticals, many of which are applicable to multiple industries. Included in our latest release are enhancements for Life Sciences such as the ability to track what slides were presented or not in eDetailing and the ability to create Call Submissions in the future, to account for timezone and travel impacts when scheduling. Cross vertical features include exposing Modification Tracking; allowing for administrators to query for recent changes and adding the longitude and latitude on the Address Object for more granular mapping integration.
Access to key data in CRM On Demand using a familiar application - Microsoft Outlook - ensures access to all CRM information online or offline. Users can manage CRM On Demand appointments, activities, opportunities, and more directly within Outlook, increasing user adoption and decreasing training costs. Recently added is support for Office 2013 (32 bit and 64 bit) and a new option for package versioning that will make deploying updates to your users that much easier.
BROWSER AND CLOUD SUPPORT
Oracle CRM On Demand Release 26 continues support for popular browsers such as the latest versions of Google Chrome, Firefox and Android. Mobile browser support allows continuous access to critical CRM data and helps executives and sales representatives alike manage business imperatives while on the go. Extensibility in the cloud underscores the importance of hosted CRM server code with client-side extensions; this provides a platform for customers to create rich and powerful customizations. Better yet, customers can leverage Oracle infrastructure for inherent security and better performance.
SOCIAL RELATIONSHIP MANAGEMENT
Interacting with customers via social channels is rapidly becoming a key strategy to drive customer satisfaction. Oracle CRM On Demand Release 26 has continued our social strategy by completing integration to Oracle Social Network with offers internal conversation and document collaboration. Integrated solutions are available for Social Marketing that allow creating a lead from a Social Campaign directly in CRM On Demand, as well as the ability to create a Service Request from a social post tracked via Social Engagement and Monitoring and respond to your customers in the channel they have decided to engage with you.
DOING BUSINESS YOUR WAY
CRM On Demand continues to expand its functionality release after release to adapt to your changing business needs. Enhancements have been made to improve Web services, extend the fiscal calendar to 2040 and identify emails from non-production systems improving your efficiency. Release 26 has added Picklist Value Groups and Divisions, a set of features that enable you to present a reduced list of picklist values based on either the division a user is in, or the division a record is in.
For Analytics reporting, continuous performance improvements and increased object coverage underscore Oracle's commitment to provide the tools to generate critical business intelligence that help map the path to future initiatives. In release 26, new reporting areas have been added for Sample Request Analysis and Assessment Analysis; and the Event object has had the Book dimension added, further increasing object coverage. With the introduction of role based dashboards, we have increased the number of dashboards available to support the greater personalization that is now possible, and added a performance view for the dashboard, so you can monitor performance and react as needed.