Oracle Enterprise Data Quality

Oracle Enterprise Data Quality provides organizations with an integrated suite of data quality tools that provide an end-to-end solution to measure, improve, and manage the quality of data from any domain, including customer and product data. Oracle Enterprise Data Quality also combines powerful data profiling, cleansing, matching, and monitoring capabilities while offering unparalleled ease of use. Features of Oracle Enterprise Data Quality include:

  • Dedicated capabilities to address the distinct challenges of customer and product data quality
  • Advanced data profiling to identify and measure poor quality data and identify rule requirements
  • Semantic and pattern-based recognition to accurately parse and standardize data that is poorly structured
  • Integration with Oracle Master Data Management, including Oracle Customer Hub and Oracle Product Hub, as well as Oracle Data Integrator Enterprise Edition and Oracle CRM


Data quality is the foundation of business processes and the value of consistent and reliable information are demonstrated through a range of benefits, including:

  • Improved revenues—Provides accurate information about customers and products, and helps sales agents identify cross-sell and up-sell opportunities
  • Cost efficiencies—Reduces direct and indirect costs by improving business processes and eliminating the need for manual data clean-up and workarounds
  • Reduce risk—Reduces time, risk, and cost of system deployments, eases consolidations on mergers, and mitigates the need for complex rule-building and maintenance
  • Reporting and compliance—Provides a consistent platform for data quality governance and enforces data standards across systems and processes


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