Siebel Campaign/Dialogue Management view image Oracle's Siebel Campaign/Dialogue Management streamlines the planning, execution, and budgeting of personalized, permission-based campaigns. It provides integrated workflow and collaboration capabilities for campaign approval and execution; financial modeling to optimize allocation of marketing dollars; and a marketing command center to track campaigns across the enterprise. Marketers can easily create and automate rich multistage, recurring, and event-triggered campaigns that include different offers, approaches, and channels. FEATURES Campaign Management—shorten planning and development cycles Permission-Based Marketing—create personalized campaigns across channels Targeted E-Mail Campaigns—leverage the internet to acquire new customers and build customer loyalty Profitable Interaction Centers—combine with Siebel Contact Center to improve outbound telemarketing and inbound call handling Field Conversion Rates—ensure the effectiveness of field sales campaigns Joint Marketing—leverage business partners to maximize sales and marketing opportunities