Oracle Exadata Database Machine

Extreme Performance for the Cloud

Many companies using the extreme performance of Oracle Exadata on database workloads, including data warehouse, transaction processing, and packaged applications like SAP and Oracle applications, have transformed their businesses, delivering new services faster at service levels far beyond previous expectations.

Use the case studies, use cases, TCO studies, testimonials and articles from customers across industries and geographies to learn how others are benefiting from Oracle Exadata in their businesses, with workloads spanning transaction processing, data warehouse, packaged applications, consolidation, and Database as a Service (DBaaS).


Communications is a category that includes Wireless and Land based Telephone, Cable and Service Provider companies.

Cox Communications Drives OLTP and Analytics (1:07)

(DW, TP, CN)
Learn how John Landis, Senior Director at Cox Communications used the Oracle Exadata storage compression features to reduce his storage needs by a factor of 8X.

Tech Mahindra Hosts Key Applications (2:44)

(DW, PA, TP, CN)
Ved Prakash, CIO of Tech Mahindra consolidated 4 systems down to a single Oracle Exadata while at the same time achieving 99.99% uptime.

Safaricom Excels Using Oracle Exadata Telecommunications (3:24)

Hear how Donald Twesiga saves 50% on storage costs by using Oracle Exadata storage compression, and improves overall productivity at Safaricom.

Cvidya Deploys Oracle Technologies to Support Its Business (2:12)

(DW, PA, CN)
Learn how Service Provider Cvidya uses Oracle Exadata to process 400 million CDRs per hour.

Etisalat Nigeria

Case Study: Etisalat Nigeria Grows Revenue and Subscribers with Real-Time Analytics

(DW, PA)
Hear how Etisalat uses Oracle Exadata running Oracle Communications Data Model to reduce a key application's processing time from 8 hours down to 45 minutes.


Case Study: Turkcell Analyzes 10 Billion Daily Transactions and Generates 100,000 Monthly Reports

(DW, CN)
Learn how Ferhat Şengönül, Data Warehouse Specialist at Turkcell, uses Oracle Exadata to manage one petabyte of uncompressed telecommunications data in an enterprise data warehouse that includes more than 500 Oracle databases.

Workload Key: DW = Data Warehouse; TP = Online Transaction Processing; PA = Packaged Applications; CN = Consolidation; DS = Database as a Service



Consumer, E-Commerce, and Retail

Consumer, E-Commerce and Retail is a category that includes retail stores, distributors and other Business to Consumer companies.

Radio Systems Gets to Market Fast with Oracle Exadata (1:36)

Hear Matthew See, Senior Architect at Radio Systems Corporation, describe how Oracle Exadata helped them reduce one of their batch processing jobs from 6 hours to 2 hours, and another from 2 hours to 26 minutes.

Yihaodian Repositions for Rapid Growth (3:42)

Yihaodian, an online supermarket in China, already a $1B business, needed Oracle Exadata to support growing analytics.

Yihaodian Delivers the Goods: A Personal Story (3:36)

Yihaodian and its mobile application help connect a family. The data warehouse runs on Oracle Exadata.

Land O’Lakes Lowers TCO, Adds Agility (2:31)

(CN, TP, DW)
Land O’Lakes enables innovation and dramatic performance improvements with Oracle Exadata and Oracle Exalogic running JD Edwards.

7-Eleven Goes Mobile with Middleware Platform as a Service (3:48)

(TP, CN)
7-Eleven achieves provisioning-on-demand for mobile app on Oracle Exalogic and Oracle Exadata, Enterprise Manager.

Wm Morrison Supermarkets Plc Improves Performance on Oracle Exadata (1:42)

(DW, PA)
Wm Morrison replaces HP Superdome to get realtime analytics and 20x storage compression from their datawarehouse.

Redcats Improves Performance 6x on Oracle Exadata (1:13)

(CN, TP, DW)
Redcats replaces IBM P7 and improves customer offers and transactions consolidating OLTP and data warehouse workloads.

Procter & Gamble Drives 30x Performance Gains with Oracle Exadata (1:43)

(DW, CN)
Oracle Exadata provides a break through business model for Procter & Gamble, where in one instance reduce query times from 20 hours to 3 minutes.

Nintendo Uses High-Performance Oracle Exalogic and Oracle Exadata (3:53)

(PA, CN)
Nintendo is ‘all-in’ with Oracle including ATG, EBS, Demantra, Oracle Exadata and Oracle Exalogic.

Starwood Hotels and Resorts

Case Study: Starwood Manages Profitability with Near-Real-Time Reporting Environment

"With the implementation of Exadata, Starwood Hotels can complete ... operational reports in 4 to 6 hours, as opposed to 18 to 24 hours previously, a six-fold improvement."

—Richard Chung, Director of Data Integration, Starwood Hotels & Resorts Worldwide, Inc.
Allegro Group

Case Study: Allegro Group Saves Millions with Oracle Exadata Platform

(CN, DW, TP, PA)
Case study looks at several companies finding advantages of Oracle Exadata from running E business suite to high availability to TCO.


White Paper: PetSafe Fuels a Revolution in Business Performance

(PA, DW, TP, CN)
Petsafe turns to Oracle Exadata to speed performance of transactions, analytics. Case study study looks at architecture, results.

Garmin International Inc.

Case Study: Garmin International Inc. Improves Database Performance Up to 50% by Consolidating onto Hardware and Software That’s Engineered to Work Together

(CN, TP, DW, PA)
"Oracle Exadata helped us meet our challenges by enabling us to consolidate onto a single footprint..."

—Ed Link, Vice President, Information Technology, Garmin International Inc.
Workload Key: DW = Data Warehouse; TP = Online Transaction Processing; PA = Packaged Applications; CN = Consolidation; DS = Database as a Service



Financial Services

Financial Services is a category of Retail, Commercial, Investment, and Securities Banks and other financial institutions.

Commonwealth Bank of Australia Consolidates on Oracle Exadata (1:40)

Jason Reinhardt, Executive Manager, Development DBS at Commonwealth Bank of Austrailia, discusses their Oracle as a Service, deploying 300 databases across the bank.

HDFC Bank Experiences 10x Faster Provisioning with Database Cloud(5:18)

Nilanjay Bhattacharjee, Vice President at HDFC Bank, discusses how Oracle Exadata with Database Cloud saves HDFC Bank time and money.

Joel Borellis Discusses Oracle Exadata in Financial Services (6:59)

(DW, TP, CN)
Martin Painer, Practice Director at Enkitec, discusses how Oracle Exadata and Big Data are transforming the financial serivces industry.

BNP Paribas Improves Performance by 17x with Oracle Exadata (1:34)

Jim Duffy, Sr. Data Warehouse Architect for BNP Paribas, discusses the incredible performance increase with their Oracle Exadata solution.

Reliance Commercial Finance Boosts Performance, Agility (2:11)

(DW, CN)
Hear Shashi Kumar Ravulapaty discuss how Oracle Exadata helped Reliance Commercial Finance decrease a batch job from over 11 hours down to 62 minutes.

PayPal Online Transaction Processing System
Petabyte Scale OLTP with PayPal on Oracle Exadata (2:41)

Learn from Nat Natarajan, VP Technology Operations how PayPal increased their performance by 10X, got their availability up to 100% and went from pilot to production in 60 days.

Cortal Consors

Case Study: Cortal Consors, BNP Paribas Extends Mobile Banking

"With Oracle Exadata, we can simultaneously run a complete range of internal reports regarding the number of trades, customer-lifetime value, and financial marketing activities without any bottlenecks or performance issues."

—Christine Zimmerer, Senior Team Head, Data Warehouse, Cortal Consors Germany
Workload Key: DW = Data Warehouse; TP = Online Transaction Processing; PA = Packaged Applications; CN = Consolidation; DS = Database as a Service



Manufacturing, Transportation, and Energy

Manufacturing, Transportation and Energy is a category that includes manufacturers, transporters and logistics companies as well as oil, gas, and other energy providers.

Overhead Door Deploys DBaaS Cloud Solution (2:43)

Hear from Preston Bowen, SVP at Overhead Door, on how the scalability of their Oracle Exadata system allows them to meet their future growth needs.

ADNOC Distribution Run Multiple Solutions on Oracle Exadata (5:02)

Learn how ADNOC has been able to increase their daily transactions from the thousands to multiple millions after installing their Oracle Exadata system.

Oracle Exadata: Technology at the Heart of Business—WestJet Air (5:44)

James Callaghan, CTO of WestJet, discusses the key online reservation application running on Oracle Exadata that drives the company’s $2B per year revenue.

Asiana Airlines Integrates Systems with Oracle Exadata (2:20)

Asiana choose Oracle Exadata because it delivered performance that was 80 times better than other systems. It was able to reduce their key corporate application run time from 14 hours to 4 hours.

Alpha Natural Resources Gains 10x Performance Improvement (1:23)

Hear how Saul Hernandez, CIO of Alpha Natural Resources improved performance 10x and also implemented a disaster recovery and business continuity solution on Oracle Exadata.

Godfrey Phillips

Case Study: Consolidation Improves Business Reporting at Godfrey Phillips

"Oracle Exadata Database Machine … has improved our business performance, slashed invoicing time by 84%, and reduced the time for daily reporting by 50%."

—Venkata Rao, CIO, Godfrey Phillips India Ltd.
Saudi Public Transport Company

Case Study: Saudi Public Transport Company Improves Electronic Ticketing

"We can now operate the most critical part of our infrastructure, our e-ticketing application, seamlessly on Oracle Exadata technology and enhance our business continuously."

—Bader S. AL-Balwiy, Infrastructure & Operation Manager, Saudi Public Transport Company
Korea Electric Power

Case Study: Korea Electric Power Enables Simultaneous, Real-Time Data Collection and Analysis with High Performance, Next-Generation Data Processing

"Oracle Exadata enabled us to process load information from our power substations 100x faster, compress data up to 20x, and predict and analyze electricity supply in real time."

—Korea Electric Power Corp.
Workload Key: DW = Data Warehouse; TP = Online Transaction Processing; PA = Packaged Applications; CN = Consolidation; DS = Database as a Service



Public Sector and Education

Public Sector and Education is a category that includes Governmental agencies, Universities and other institutions.

NTU Launches E-Learning on Oracle Exadata (2:43)

(DW, TP, CN)
Hear how Daniel Tan at Nanyand Technological University uses Oracle Exadata for E-Learning coursework that serves over 32 Million page views a week.

University of Melbourne Improves Teaching, Learning, and Research (2:36)

(PA, TP, DW, CN)
Sendur Kathir, CIO of University of Melbourne, uses E-Business Suite on Oracle Exadata to streamline their University administration so that they are able to spend more on their academic areas of focus.

Oracle Exadata Gives Salzburg University Performance Boost (2:29)

(DW, CN)
Florin Guma, CIO of University of Salzburg, runs all of the important student registration ms on Oracle Exadata and has achieved a 3X performance improvement over the previous system.

University of Melbourne Uses Oracle Exadata and Oracle Exalogic (2:27)

(DW, TP, CN, PA)
Niranjan Prabhu, Director of Enterprise Solutions at the University of Melbourne, has deployed 80% of the university’s application stack on scalable Oracle Exadata and Oracle Exalogic engineered systems.

University of Minnesota

Article: University of Minnesota Deploys Oracle Exadata Cloud Solutions

(DW, TP, CN, PA, DS)
For the University of Minnesota, providing DBaaS also means that the university’s departments can create and deploy solutions much faster than in the past, which means that “checking into” the university’s database hotel doesn’t take a lot of time.

Workload Key: DW = Data Warehouse; TP = Online Transaction Processing; PA = Packaged Applications; CN = Consolidation; DS = Database as a Service



Services and High Tech

Services and High Tech is a category that includes Semiconductor and other Technology companies as well as Travel and other service related companies.

Drive Business Value and IT Savings with Oracle Exadata (1:19)

Mick Atton, Chief Architect at Thompson Reuters, discusses how Oracle Exadata systems helped them reduce processing times from days to hours.

Media24 Gains Extreme Performance on Oracle Exadata Platform (2:36)

Batch processing jobs decreased from 4-6 hours to 10 mins, and OLTP processing that used to range from an unpredictable one to four hours now gets processed in half an hour, says Werner Adams, Technical Architect at Media 24.

Alliance Data Drives Scalable Performance on Oracle Exadata Marketing Solutions (2:43)

Hear how Collin Harrison, VP Finance at Alliance Data, has achieved performance increases of up to 90% with their Oracle Exadata.

Carlson Wagonlit Travel Increases Performance with Oracle (2:27)

Kirk Kamm, IT Manager at Carlson Wagonlit Travel, found that Oracle Exadata decreased their Data Warehouse query times from hours down to minutes, and from minutes down to just seconds.

National Instruments

Case Study: National Instruments Expands Customer Insight

"Oracle Exadata Database Machine was a game changer for our business intelligence initiatives, opening a new world of opportunity."

—Paul Franco, Business Intelligence Manager, National Instruments Corp.

Case Study: Epsilon Enhances Business and Marketing Service Offering by Consolidating Mixed Workloads onto High Performance Data Infrastructure

"Oracle Exadata has enhanced our service offerings, enabling us to deliver new value-added services by achieving transactional processing speeds that were unthinkable and unaffordable in the past."

—Jeff White, Vice President, Technology, Strategic Database Services, Epsilon
IQNavigator Inc.

Press Release: IQNavigator Inc. Invests in Oracle Exadata Database Machine to Power Next-Generation of Its Services Procurement and Extended Workforce Solutions

"As the IQNavigator service and data products continue to grow exponentially, the performance delivered by Oracle Exadata Database Machine X2-2 is key to supporting the always-on, real-time reporting environment that clients rely on around the world."

—John F. Martin, Chief Operating Officer, IQNavigator Inc.
Workload Key: DW = Data Warehouse; TP = Online Transaction Processing; PA = Packaged Applications; CN = Consolidation; DS = Database as a Service



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