Oracle WebCenter is the user engagement platform for social business. It helps people work together more efficiently through contextual collaboration tools that optimize connections between people, information, and applications and ensures users have access to the right information in the context of the business process in which they are engaged. Oracle WebCenter can help your organization deliver contextual and targeted Web experiences to users and enable employees to access information and applications through intuitive portals, composite applications, and mash-ups.
Oracle WebCenter connects people and information by bringing together the most complete portfolio of portal, Web experience management, content, social, and collaboration technologies into a single integrated product suite. Oracle WebCenter also provides the foundation for Oracle Fusion Middleware and Oracle Fusion Applications to deliver a next-generation user experience.

Increase sales and loyalty with online engagement optimization by creating, managing, and moderating contextually relevant, targeted and interactive online experiences. Optimize customer engagement across Web, mobile, and social channels and manage your large-scale, multi-channel global online presence with integration to enterprise applications.

Provide users with intuitive portals and Websites with integrated application content. Easily assemble new composite applications using a prebuilt library of reusable components, and access relevant content faster with personalized solutions and integrated social tools.

Drive enterprise collaboration through natural Conversations using fully integrated social tools including blogs, wikis, ratings, tagging, reviews, polls, and forums. Leverage social enterprise building blocks to enable end users to build effective and collaborative communities.

Remove content silos and update most current documents, images, and rich media files. Manage end-to-end content lifecycle from creation to archiving and automate business processes with pre-built enterprise application integrations.