Oracle Real-Time Decisions

Turn Every Customer Interaction into a Sales Opportunity

A complete decision management solution that delivers real-time decisions and recommendations and automatically renders decisions within a business process to create tailored messaging for every customer interaction.

Price & Buy

Feature	Benefit
Personalized, Optimized, and Context-centric Decisions	Delivers the right offer, message, recommendation, treatment, or action in the right context, tailored and personalized
Cross-Channel Learning and Decisions	Provides a multichannel customer experience platform for true and consistent cross-channel operational decisions—from the Web to the contact center to point of sale, and across all lines of business
One Single Solution for Multiple Decision Management	Manages and optimizes any decision management use case such as customer acquisition targeting, email targeting and personalization, risk and fraud, content personalization, customer retention programs, etc.—through a single technology platform
Data, Rules, and Predictive Models	Combines business rules and self-learning predictive models through a balanced decision management framework Enables you to arbitrate rules and predictive model scores in the context of organizational goals/KPI’s at the moment of a decision’s execution
Closed-loop Business Intelligence and Insight Discovery	Makes closed-loop, real-time learning immediately available for the next prediction to drive adaptive, high-value interactions
Business Controls	Provides a rich Web-based user application to manage, analyze and refine decisions over their entire lifecycle
Adaptive Targeting Automation with Self Learning	Automatically learns from each interaction through self-learning predictive analytics, autonomously updating predictive models with empirical observations of data
Decision Services for Business Process Optimization	Automatically renders decisions within a business process, creating actionable intelligence from data flowing through the process in real time