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UPA 2011 International Conference

June 21 - 24, 2011
Atlanta, Georgia
http://www.upassoc.org/conference/2011/index.html

Practical Statistics for User Research

Jeff Sauro

Presenters: Jeff Sauro, Oracle Principal Usability Engineer and James Lewis, IBM

Make better decisions with user research. Is Design A faster than Design B? Do more users convert on the new design? Is our Net Promoter Score statistically better than last year? Learn to use and interpret the right statistical tests on small and large sample user-data using just Excel.

Date: Tuesday, June 21, 2011
Time: 9:00 AM - 5:00 PM
Location: Track - General

An Insider’s Look at the Mobile Worker – An International Photo Diary Study to Finish

Michele Snyder

Presenters: Michele Snyder, Principal Usability Engineer Applications User Experience, Oracle and Anthony Sampanes, Cisco Systems

Collecting cross cultural data can be challenging and costly. This presentation illustrates how a mobile photo diary can provide an unfiltered home and business view from the end user perspective. This solution effectively and inexpensively captures participant data that highlights cultural similarities and differences, and yields compelling visual deliverables.

Date: Thursday, June 23, 2011
Time: 10:10 - 10:40 AM
Location: Track - General