July 2009
  In This Newsletter
  Invitation and Welcome

You have been included in this newsletter because you or someone in your organization has participated in an Oracle Applications User Experience event, customer advisory board, or customer council, or you have expressed an interest in offering input on Oracle's next-generation products.

This newsletter is your invitation to participate in the Oracle User Experience Customer Participation Program, an exclusive program focused on Oracle Applications User Experience (Applications UX). By receiving this quarterly newsletter, you will be among the first to hear about:

The CPP newsletter discusses the user experience enhancements of next-generation applications and gives you, our customer, ways to personally contribute and ensure that your opinion influences Oracle's product direction and design.

  Q & A: "Get a Crash Course in Oracle Applications User Experience"

Many people may not realize that Oracle applications undergo extensive testing that’s conducted by an in-house user experience group. We asked Applications UX Vice President Jeremy Ashley and Applications UX Architect Misha Vaughan to talk about Oracle's commitment to meeting customer needs through extensive research and direct feedback. Their combined responses comprise the answers to the following questions.

Q: Why is user experience so important to Oracle?
User experience is all about listening to our customers. It’s just not good business sense for us to go and design applications and then tell you, “This is how you should work.” Instead, Oracle's user experience professionals meet with our customers, the real end users, and observe how they work with existing processes from day to day.

How do we do this? We come to your work place and watch how you interact with your colleagues and your reference materials, and we watch how you communicate. We really spend some time observing what you do.

Q: Can you give us an example of the impact that Oracle's user experience research has had on a product?
Take the Remote Data Capture (RDC) 4.5.3 medical software application. We studied how medical professionals actually use software in their day-to-day work environments. We watched health professionals work with a paper system, because many were comfortable with paper and pencil. And we thought about how we could improve this highly manual process—with all that information on paper that has to be filed, stored, sorted, and organized. To design an application that medical professionals would find useful, we went to hospitals, watched how many customers worked with paper, and then looked for opportunities to automate their processes. We created detailed task flows and then checked back with customers to ensure that their information was captured accurately.

Q: What was the end result?
We incorporated the right language, tips and tricks, and particular page layouts into the application. And we designed optimal workflows. This gave us the ability to design an application that had all of the advantages of the old system, as well as all of the advantages of automation. Familiarity with the old system facilitated quick training, while at the same time provided new opportunities to automate resolved storage issues and to provide instant analytics. Our customers were very positive about Oracle's approach with RDC 4.5.3. Visit the Usable Apps Web site to get a crash course on the processes that Oracle uses to understand our customers and learn how our research is translated into real, usable products that help make your job easier.

  How Can You Get Involved?

Would you like to see our state-of-the-art facilities or get a sneak preview of our next-generation designs and provide feedback? You can get involved in one of three ways:

1. Give us feedback on our latest designs.
If you have a couple of hours, you are a perfect candidate to provide feedback on one of our latest designs. Each year, the Applications UX team conducts hundreds of activities to collect feedback on developing products, including inviting customers to participate at Oracle facilities or remotely via Web conference for group and one-on-one feedback sessions.

Contact Angela Johnston if you are interested participating in a future usability activity. Learn more here: http://www.oracle.com/webfolder/ux/applications/getInvolved/index.html.

2. Request a lab tour.
If you have an hour to a few hours and are close to or will be visiting an Oracle facility, the Applications UX team invites you to visit one of its many state-of-the-art usability research and testing facilities. Learn how usability engineers analyze the way customers interact with existing software and leading-edge technologies. This research informs the design of Oracle user interfaces. We have labs in the following cities:

  • Redwood Shores, CA
  • Pleasanton, CA
  • Denver, CO
  • Burlington, MA
  • Reading, UK
  • Hyderabad, India
  • Bangalore, India

Contact Jatin Thaker to book an official lab tour at one of these locations.

3. Learn more about Oracle Usable Apps
If you have only a few minutes, visit our Usable Apps Web site, where you can learn more about new user experience ideas and technologies at your own pace.

  Customer Events
    CPP Exclusive Learning Event
Online Customer Webinar
Wednesday, August 19th, 9am PDT

  • Title: "Improving Your User Experience with Secure Search - Overview & Best Practices"
  • What will you learn? Users of enterprise applications need simplified access to data and an integrated view of business processes presented to them when they conduct searches. This session provides a technological and user experience overview on how to enable and use secure search in enterprise database, content management, and ERP/CRM applications. The discussion is focused on explaining the key benefits of embedding secure enterprise search in enterprise applications, what considerations were made when the interface was designed and the best practices and lessons learned from key customers.
    • Online instructor: Jinyu Wang, Principal Product Manager, Secure Enterprise Search
    • Intended audience: UX Friendly Customers Interested in Secure Search
    • Register by sending an e-mail to Teena Singh. (We will send you webinar attendance instructions by e-mail.)


Oracle OpenWorld 2009
San Francisco
October 11th-15th

  • Onsite product usability testing, various products: If you are interested in attending one of these sessions during the conference, contact Angela Johnston.
  • Presentations by Oracle UX staff

Read more information on Oracle OpenWorld 2009 in our September newsletter.


Q: What happens with the feedback that the Applications UX team collects?

The Applications UX team collects data both at customer sites and in Oracle's usability labs. The Applications UX team member who conducts these activities usually works with a product development team on a new or enhanced application. The Applications UX team member tabulates the data collected, analyzes it, and prepares a summary with recommendations. The whole development team then is briefed on the results. This briefing is followed by a discussion about how best to implement the recommendations. The Applications UX team member has two goals at these meetings: to advocate for Oracle customers and to negotiate the best solutions within the objectives for the product and the constraints under which the product must work.

Would you like to submit an FAQ? If yes, please send your question to Teena Singh.

  Managing Your Subscription

If you no longer want to receive this newsletter or want to change your delivery e-mail address, please contact Angela Johnston.

Editor: Teena Singh