Oracle Applications User Experience
Customer Participation Program Newsletter
September 2012
In This Newsletter

As someone who is actively involved with the Oracle Applications User Experience team or as a member of an industry- or product-based customer advisory board or council, you automatically receive this newsletter. You can access archived newsletters on the Usable Apps website.
Oracle OpenWorld Usability Feedback Sessions
Will you be attending the Oracle OpenWorld 2012 conference? Get the most from your Oracle OpenWorld experience by participating in a usability feedback session providing feedback on Oracle’s latest product designs. Your feedback helps Oracle develop unbeatable products and solutions. Sessions are conducted at the Intercontinental Hotel in San Francisco from Monday, October 1 through Wednesday, October 3.
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Oracle OpenWorld Applications User Experience Presentations

Simplify the user experience. Reduce the cost of UI customizations, configurations, and extensions. Increase productivity. Delight your users with possible ways to deliver enterprise data on any device. Gain an understanding of the core principles behind the Oracle Applications User Experience across our applications. Learn how Oracle meets user needs with a complete user experience strategy.

These strategies are among those discussed in these Oracle OpenWorld Applications User Experience sessions:
You can also learn more about these topics at the following demo stations:
Usability Lab Tours at Oracle Headquarters During Oracle OpenWorld
Do you want a first-hand look at how the Oracle Applications User Experience team conducts usability activities and research on Oracle products and services using the latest technologies?  Oracle invites you to tour our state-of-the-art usability labs Oct 4 and 5 during Oracle OpenWorld 2012 in San Francisco.

Hop on one of our chartered buses and head to Oracle headquarters in Redwood Shores. Labs will be open for two days to allow customers to see firsthand how we test future product designs using the latest technology, including eye-tracking equipment and facial recognition software that helps track emotional responses to enterprise application screens. You’ll also get an early look at the direction in which our enterprise software is heading, including demos of designs for platforms such as tablets and mobile phones.

Transportation for tours from the Moscone Center in San Francisco to Oracle HQ in Redwood Shores is offered on October 4 and 5. Space is limited.
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Oracle Fusion Applications User Experience Partner Outreach
Jeremy Ashley, Vice President of the Oracle Applications User Experience team, talks about two fundamental initiatives that his group is now working on that speak straight to partners.  You can see this discussion by clicking here.
Tailoring the Oracle Fusion Applications User Interface with Oracle Composer

Changing the UI is one of the most common modifications that customers perform on Oracle Fusion Applications. Typically, customers add or remove fields based on the organization’s needs. Oracle makes the process of changing the UI easy for customers, which reduces the workload for the organization’s IT staff. See the Usable Apps website or the Voice of User Experience (VoX) blog.
Oracle Fusion Applications Transforms Oracle Support

Oracle made rethinking the user experience a priority when the company embarked on designing the next generation of enterprise applications. The company’s approach extended down to the smallest detail of support for Oracle Fusion Applications. See Usable Apps.
Faces of Fusion Videos
Customers say good things about the Oracle Fusion user experience!

Customers and partners describe the experience as beneficial, spectacular, simple, and customizable. Employees explain that the Oracle Fusion user experience was built after observing how thousands of users do their work in particular applications. Overall, the current Oracle Fusion UI meets the expectations of today's users and sets the standard for future development.

See this video to listen to Oracle Applications User Experience team members talk about Oracle Fusion Applications with active Oracle user group leaders and ACE directors Floyd Teter and Debra Lilley.
Watch as Edward Roske, CEO of InterRel Consulting, discusses his belief that Oracle Fusion Applications is the freshest approach to a series of enterprise resource planning applications that he's seen in more than a decade. Edward likes that Oracle Fusion is designed with modern technologies for modern workers. See and Edward’s video at

You can hear firsthand from key Oracle Applications User Group Community members about their understanding of Oracle Fusion Applications and the advice that they give about Oracle Fusion to their user group communities. See and the video at

Estelle Smith helps design the Oracle Fusion Supplier Portal. Her product addresses the changing needs of procurement users by giving them a straightforward way to transact with the buyer organization. See or the video at Want to know more? Download a white paper about the Oracle Fusion Applications Procurement user experience here.
Edward Roske
Edward Roske, CEO of InterRel Consulting
OUAB and Faces of Fusion

Oracle Usability Advisory Board (OUAB) members are helping to implement Oracle Fusion Applications. You can see three current and long-standing members in the Faces of Fusion video:
  • Kevin Brownlie of Hologic IT
  • Debra Lilley of Fujitsu Consulting
  • Basheer Khan of Innowave
We have several more early adopters on board who have done everything from strategically adding Oracle Fusion flows to coexisting applications platforms to completely replacing whole product families with Oracle Fusion applications. At each board meeting this year, we have had keynotes by customers sharing their user experiences with Oracle Fusion Applications. See the Usable Apps website.
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Contact the editor, Teena Singh, to submit newsletter items or ideas.