Usable Apps Contributors
The Oracle Applications User Experience team is comprised of over 130 professionals. Below are just a few of the staff who work hard to bring you the content on this site.
Jeremy Ashley, Group Vice President of the Oracle Applications User Experience team, comes from an industrial design background and says he cares deeply about producing a product with a complete, useful user experience.
He has built a large, multidisciplinary organization, bringing together the former user experience teams from Oracle, PeopleSoft, JD Edwards, Siebel, and Agile to meet the challenges of defining and delivering the user experiences of the next generation of enterprise applications.
He previously worked for Taligent and Apple Computer, and formerly supported Oracle’s business intelligence, data warehousing, and Corporate Performance Management or CPM applications.
Jeremy is a member of the Design Management Institute, he is a regular contributor to the Computer-Human Interaction (CHI) and Usability Professionals' Association (UPA) conferences, and he publishes regularly on issues relating to design management. He has advanced degrees in Industrial Design and Computer-Related Design from the Glasgow School of Art and the Royal College of Art in London.
Misha Vaughan, Director of Communications and Outreach for Oracle Applications User Experience, spearheads outreach to customers, thought-leaders in the Oracle sales organization, as well as to Oracle key influencers and bloggers. Her design approach is to start with customers and their needs, create an elegant solution, and refine that into a realistic, buildable product or service.
Misha leads applications user experience go-to-market initiatives around the Oracle Applications Cloud user experience. Prior to this she led a next-generation user interface technology team, as well as a cross-acquisition (PeopleSoft, JD Edwards, Siebel, Oracle) user experience team which defined all of the user research methodologies for Oracle Fusion Applications. As a User Experience Manager, she drove the successful delivery of user interface design and usability support for two major application divisions: Financials and Service Applications.
Prior to Oracle, Misha managed a usability lab at Indiana University and conducted user experience consulting for AT&T, Ameritech, and NCR. She has a doctorate in Information Science with a specialization in Human-Computer Interaction, and a master’s degree in Telecommunications, both from Indiana University at Bloomington.
Ultan O’Broin, Director, Oracle Applications User Experience, runs a charter for the Oracle Applications User Experience team that focuses on strategic Oracle PartnerNetwork and Oracle internal sales enablement, with EMEA as focus. He delivers the Oracle PaaS4SaaS competitive differentiator and provides direct deal support on the user experience, scaling a powerful, competitive Oracle Applications Cloud message for thousands of partners and sales teams. He also maintain an up-to-the minute conversation with partners and sales teams on innovation and trends in technology, and how to meet business and user expectations. Find out more by following him on Twitter @usableapps and reading the latest on blogs.oracle.com/usableapps.
Anna Wichansky Ph.D CPE is an applied experimental psychologist who specializes in the study of how users interact with new technology. She has an M.S. and Ph.D in human factors from Tufts University and A.B. from Harvard in psychology.
She has researched, developed, and tested user interfaces for transportation, telecommunications, electronic instrumentation, computer hardware, software, and graphics, and media products since 1978. She has a patent for a remote control for interactive television designed for Time Warner and SGI.
She worked at the U.S. Department of Transportation Research and Special Programs Administration, Bell Laboratories, Hewlett-Packard, and Silicon Graphics, where she founded the Customer Research and Usability group.
She founded and directed the Corporate Usability Labs, and the Advanced User Interface Research group at Oracle, where she is currently a Senior Director.
She is a Fellow of the Human Factors and Ergonomics Society and director emerita of the Board of Certification of Professional Ergonomists. She is on the editorial board of the international scientific journal Ergonomics. She organizes and edits paper sessions for HCI International conferences, and is a frequent presenter at ACM SIGCHI annual meetings.
She has consulted for NIST, NASA, and other government agencies at their request. She is a member of the Industry Usability Reporting project run by NIST, which produced the Common Industry Format for usability test reports (ISO 25062). She chairs the Space Human Factors Engineering Standing Review Panel, which comments on NASA’s human factors research for manned exploratory space missions.
At Oracle, Anna founded and currently chairs the Oracle Usability Advisory Board (OUAB), a Customer Advisory Board for Applications User Experiences, since 2007. Anna is also the Editor for the usableapps blog.
Joe Goldberg, Chief Research Scientist for the Oracle Applications User Experience team, believes that corporate innovation requires a carefully conducted program of controlled research. His research studies start with problems, developing concepts and prototypes, then refining these concepts by evaluating them with Oracle customers.
Since arriving at Oracle in 2001, Joe has conducted research in Data Visualization, Graphical Query Building, Eye Tracking, Facial Analysis, and other areas. Prior to his work with Oracle, he was an Associate Professor of Industrial Engineering at Penn State University for 17 years, teaching and conducting research in many areas of human-computer interaction, human factors engineering, statistics, work measurement, and eye-tracking methods.
He obtained a joint doctorate degree in Industrial Engineering and Psychology, a master of science degree in Industrial Engineering, and bachelor of science degree in Psychology, all from the University of Michigan. He has published more than 93 technical articles, holds 19 pending and granted patents, and is a certified Professional Ergonomist. He’s also an active cyclist and has ridden across the United States three times. He is married and has a 3 year-old son.