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Trending Questions

Direct to Consumer—Engagement in the Digital Age

Accurately predict and deliver the goods your customers desire—to businesses (B2B) and/or consumers (B2C)—during their ‘moment-of-need.’ Proactively deliver personalized and time-sensitive offers based on customer needs.

Engage and Personalize

Solutions for Digital Transformation


Retail Execution

Ensure accurate in-store execution. Focus on areas such as merchandising, direct-store-delivery (DSD), and call and coverage planning.


Digital Engagement: B2B

Improve B2B efficiencies. Target the right businesses with offers that meet their requirements. Accurately automate reordering and deliver on speed of transaction.


Digital Engagement: D2C

Take on the ecommerce giants by engaging directly with your consumers. Target consumers with hyper-personalized offers. Oracle CX solutions are ideal for both consumer goods companies and retailers.

CX Solutions for Consumer Markets

Oracle CX for consumer markets provides tailored solutions for consumer goods, retail, and wholesale distribution segments.

Consumer Goods

Accelerate digital transformation to serve a new generation of digital savvy customers and capitalize on new opportunities.

  • Engage directly with your end-consumer
  • Orchestrate marketing campaigns to align with consumer journeys to discover, engage, consume, and serve
  • Enable the integration of the connected consumer within existing business processes, allowing for near real-time insights and personalized consumer engagement
  • Engage end consumers across devices, social channels, and retail for seamless cross-channel transitions
See all Consumer Goods solutions


Maximize sales, margins, and inventory across the omnichannel journey. Personalize offers specifically for each customer.

  • Give consumers a voice for your brand
  • Offer data-driven personalized experiences
  • Acquire the digital shopper
  • Build your brand champions
See all Retail solutions

Wholesale Distribution

Get the right products to the right locations in the right quantities—quickly and on budget.

  • Reduce manual processes and automate the store delivery process
  • Ensure that the correct quantities and packaging/sizes are always stocked—before the delivery truck leaves
Oracle CX in Consumer Markets

Customer Success

Moleskine logo

Moleskine Chooses Oracle Commerce Cloud to Expand to 36 Countries in 7 Months



Moleskine, the Italian manufacturer of luxury notebooks and accessories, chose Oracle Commerce Cloud for their extensive online business.

Carmen Steffens logo

Brazilian Retailer Is Building a Global Ecommerce Platform with Oracle Commerce Cloud


Carmen Steffens

Brazilian retailer, Carmen Steffens, is using Oracle Commerce Cloud to manage sales, reconcile inventories, and expand globally.

Laura Ashley logo

Laura Ashley Customizes Online Retail Experiences Globally with Oracle Commerce Cloud


Laura Ashley

With Oracle Commerce Cloud, Laura Ashley is able to create seamless, integrated customer experiences across traditional and digital channels and enhance inventory management to meet growing online demand for custom, one-of-a-kind goods.

AirBorn logo

Learn How Oracle Commerce Cloud Will Enable Self-Guided Quotes for Complex Spacecraft Components



AirBorn is using Oracle Commerce Cloud to create a self-service platform that will enable customers to easily configure products, request quotes, and submit orders.

Calix logo

ERP and Commerce Integration Best Practices to Drive Digital Transformation



To provide a more consumer-like experience, Calix chose Oracle Commerce Cloud, enabling customer browsing, purchasing, and self-service configuration via Oracle CPQ Cloud.

Construction Specialties logo

Facing New Online Challengers, Established Building Products Manufacturer Stands Strong


Construction Specialties

By upgrading to Oracle Commerce Cloud Service, for example, Construction Specialties’ customers can now purchase online popular off-the-shelf products such as entrance mats, cubicle curtains, and expansion joint covers.