Digital Experience for Media & Entertainment

Oracle’s Digital Experience for M&E solution enables media companies to increase share of wallet by launching new digital services and creating bundled offerings. It provides an agile, unified, and intelligent platform that allows M&E companies to personalize every interaction using their audiences’ digital profile, acquire customers with intelligent offers, engage them with an omnichannel experience, and empower them with full control over their usage experience.

Digital Experience for Media & Entertainment

Key Benefits


Unlock the value of media data through a single view of the consumer

  • Gain a holistic view of consumers and their journey, signals, and behavior.
  • Model and predict the next, best consumer experience in real time.
  • Ideate, create, and launch services that consumers and fans demand to succeed in their businesses.

Deliver compelling consumer experiences through targeted engagement

  • Meet consumers where they are by engaging on their digital channels of choice.
  • Interact with consumers according to their preferences, and provide conversational and mobile interaction channels.
  • Understand what consumers demand, and apply adaptive intelligence for consumer-centric service innovation.

Build brand loyalty by providing a differentiated experience in every consumer interaction

  • Acquire consumers with intelligent offers and a frictionless onboarding experience.
  • Engage consumers with a single-cart, omnichannel buying experience.
  • Serve consumers with proactive care experience and full control over their usage experience, and empower employees and partners with information, tools, and innovations.

Get ahead of competitors by delivering a tailored M&E digital-experience platform

  • Create a connected and personalized experience through an intelligent and agile digital-experience platform.
  • Diversify revenue streams by launching new service offers and enabling new business models.
  • Leverage emerging technologies and deliver tomorrow’s experience today.
Digital Experience Products

Digital Experience for Media and Entertainment Products

Cloud Applications

Oracle CX Marketing

Understand, acquire, and retain consumers with connected data and intelligence in one solution.

Cloud Applications

Oracle CX Commerce

Increase consumer engagement by leveraging buyer signals. Quickly boost online sales and create innovative brand experiences designed to meet the unique demands of the business.

Cloud Applications

Oracle Configure, Price, and Quote Cloud

Enable configuration and pricing of products, bundled services, and subscriptions across channels.

Cloud Applications

Oracle CX Service

Connect all service touchpoints—digital channels, contact centers, and field interactions—throughout the CX journey. Empower consumers, employees, and partners with information, digital engagement tools, and innovations.

Cloud Applications

Oracle CX Unity

Bring together online, offline, and third-party data sources to create a single, dynamic view of the consumer, and deliver timely intelligence to optimize their experience.

Cloud Applications

Oracle Digital Assistant

Build AI-powered assistants that automate engagements with conversational interfaces to enhance the experience and increase business efficiency.

Cloud Applications

Oracle Data Cloud

Work across audience, context, and measurement to give marketers the data and tools needed for every stage of the marketing journey.


Oracle Communications Order and Service Management

Fulfill consumer orders with dynamic orchestration of products and services across participating systems, partners, and networks.


Oracle Communications Billing and Revenue Management

Monetize consumer products and services with real-time balance, rating, and revenue management.

Learn how we can help

Digital Experience for Media & Entertainment Resources

Achieving digital superiority

Achieving digital superiority: M&E's uphill battle to transform to digital-first

Understand the challenges that M&E firms face in orchestrating engagement with prospects and customers across channels, devices, and their enterprises while monetizing content. Read this exclusive, recently published research and discover the core CX capabilities and technologies that are helping M&E firms achieve success; as well as future investment plans in emerging technology and digital to enable enterprise omnichannel engagement.

Naming Oracle as a leader in The Forrester Wave

Naming Oracle as a leader in The Forrester Wave: Email Marketing Service Providers

Oracle received the highest score in the strategy category in Forrester's latest email marketing service providers evaluation of the 13 providers that matter most and how they stack up.

Getting 'switched on' to the evolving advanced TV and video landscape

Getting 'switched on' to the evolving advanced TV and video landscape

Are M&E companies 'switched on' to the evolving advanced TV and video landscape? This guide explores consumption trends and ways that M&E companies can reach their desired audiences, how to execute advanced TV and video campaigns, and ways to keep their brand safe in an increasingly programmatic space.

Creating a data warehouse to serve the entire organization

Creating a data warehouse to serve the entire organization

Ever wonder how a world-leading company keeps track of all customer interactions at each stage of the journey? How do multiple systems connect to provide a smooth, integrated experience? Here’s a snapshot from global information and analytics leader, Elsevier.