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Transform your business with Oracle Maxymiser’s advanced website testing and personalization solutions. Remove the guesswork and make data-driven decisions on websites and mobile apps to create a seamless and connected customer experience. From simple A/B to complex multivariate tests, Oracle Maxymiser’s intuitive self-serve interface, advanced personalization tools and recommendations, and robust insights make it easy.
Increasing online conversions while also driving incremental revenue can be challenging. With Oracle Maxymiser, marketers can optimize every part of the online and mobile app customer experience including website homepages, campaign landing pages, and multistep checkout funnels. Convert more visitors into customers, increase engagement and revenue —and keep them coming back for more.
Advanced targeting, segmentation and recommendations with robust insights.
Guided campaign monitoring and advanced analytics.
Create powerful, complex campaigns for virtually any type of site or device
Simple to deploy and easy to use, get up and testing in no time.
Oracle’s Maxymiser’s synchronous delivery minimizes latency and content ‘flicker’.
Oracle Maxymiser’s highly secure platform allows testing on all site areas while protecting your data.
Oracle Maxymiser’s open platform open and customizable APIs allow marketers to connect data across the platforms they most prefer. Built to meet the increasing needs and requirements associated with enterprise level scale and security, Oracle Marketing Cloud products have proven integrations that allow for easy connection to 1st, 2nd, and 3rd party data for testing, personalization, and optimization initiatives on websites and mobile apps.
Oracle Maxymiser’s powerful server-side capabilities enable developers to programmatically access the decision engine and action tracking functionality of the platform. From testing on non-browser devices such as kiosks and smart TVs, to testing a new pricing algorithm, Oracle has unlocked a whole new world for developers.
Working with Oracle Maxymiser feels like an extension of the team… the insights the campaign design team share are an invaluable guide to how we can improve our sales funnel and they never cease to deliver on the technical side.— Ashley Howe, Analytics and Optimization Manager, National Express
"Oracle Maxymiser enabled us to test and learn various experiences at different points of the on-site journey. Based on A/B test results we have added 3% to our digital revenue."
Todd Coughlan, MVT & Personalization Manager
Discover how Callaway Golf uses Oracle Marketing Cloud to drive personalization, engagement, and revenue by testing promotions, versions, and touches to find the sweet spot of customer preference and with marketing tools under one umbrella.
Mercury Insurance is a multiple-line insurance organization that offers a diverse product portfolio, including personal auto, homeowners, business, and mechanical breakdown insurance.
Explore the research, stories, tools and more to help you understand the power of moving to and using Oracle Marketing Cloud products in organizations of any size.