Oracle Midmarket—REDISA Success Story

Oracle provided the right technology to achieve our ambitious plans.

- Hermann Erdmann, CEO, REDISA

Around 60 to 100 million scrap tyres are scattered in dumps and stockpiles in residential, industrial, and rural areas across South Africa, creating a hazard to public and environmental health. The Recycling and Economic Development Initiative of South Africa (REDISA) is a nonprofit organisation with an ambitious plan to develop a sustainable tyre recycling industry that eventually sees tyres being recycled into new products.

The startup wanted to implement their first-of-a-kind, country-wide, waste tyre management plan as quickly as possible after government approval of the initiative. Within two months, to be exact. This would be an extraordinary feat, involving not just the collection, transport, storage, and recycling of waste tyres, but also revenue generation from waste management fees paid by tyre manufacturers and importers. It would also involve large numbers of people. REDISA would need to find, recruit and onboard enough of the right people to support and manage operations almost immediately.

So how did they do?

With the help of out-of-the-box technologies supplied by Oracle, REDISA successfully met all of its bold launch targets. The recycling programme is now fully operational, with over 1,600 pickup activities per week. REDISA is proud to be cleaning and protecting the environment for future generations, while supporting large-scale job creation across the country.