Bring products to market faster, improve supply chain sustainability, and get more value from data investments with integrated solutions from Oracle. See how businesses like yours build trust and connect with consumers by adding efficiency from source to shelf.
Report: The big opportunity for consumer goods and retail
Make sure that your ads are seen by actual people—not bots—so you can confidently answer the age-old question, “Did my advertising achieve its objectives?”Explore Advertising
Instantly recognize consumers’ buying behaviors and present personalized offers at the moment they’re likely to buy—so you can keep them coming back.Explore Customer Experience
Combine online, offline, and third-party data with AI and machine learning to create an intimate, consistent brand experience across marketing, sales, and service.Explore Customer Data Platform
“We decided as a corporation to adopt the cloud model, and that’s not just an upgrade. In fact, it’s a shift in mindset.”
North American Lead, Transportation Network Optimization, Mondelēz International
Improve your enterprise reporting with AI-powered self-service analytics, data-augmented analysis, and natural language processing.Explore Analytics
Boost your business analysts’ and data scientists’ productivity with Oracle’s Big Data Cloud to better manage, catalog, and process raw data.Explore Data Science
“We started with Cloud EPM Planning in North America with zero-based budgeting and expanded the planning footprint to link our global operations.”
Associate Director of Finance and Information Technology, Kraft Heinz
Accelerate product innovation, improve material sourcing, and enable omnichannel fulfillment with integrated supply chain planning capabilities.Explore Supply Chain and Manufacturing
Streamline operations on a global level with a suite of applications that work together seamlessly to make every step of the production cycle more efficient.Explore Smart Manufacturing
Track and trace your most important inventory using blockchain technology so you can detect—and resolve—issues before they impact consumers.Explore Intelligent Track and Trace
Optimize your logistics networks using integrated adaptive technologies to add efficiency from the warehouse through distribution.Explore Connected Logistics
“Working with Oracle Transportation Management, we are contributing to a more sustainable supply chain through streamlining shipping, improving communication with providers, and helping reduce CO2 emissions.”
Vice President, Digital Supply Chain, Unilever United States
Simplify your financial processes and improve the speed and consistency of everything from planning to reporting—no matter where you do business.Explore Enterprise Resource Planning
Recruit and develop digitally savvy talent who can connect with consumers and move your brand forward.Explore Human Capital Management
Switching to Oracle Cloud Infrastructure is simple and seamless, with a range of flexible options for both new and existing enterprise applications.Explore Cloud Platform
Kraft Heinz embraces the future by standardizing global planning with Oracle Fusion Cloud EPMRead the Kraft Heinz story
Companies are successfully navigating new business demands with Oracle Fusion Cloud ApplicationsWatch the video
Learn from experts who are simplifying the marketing personalization processWatch the Virtual Summit
Gerald Poncet, Senior Director, Industry Strategy Group, Oracle
Today’s consumers are more mobile, have unprecedented power, and control information in the palm of their hands—leading to ever-increasing expectations. Learn why these trends are turning the direct-to-consumer model into an important alternative to traditional retail channels.Read the complete post
Independent research firm recognizes Oracle Advertising and Customer Experience for its “robust experience platform, with strength in commerce and campaigns.”
Learn how the Italian company, admired by coffee lovers on five continents, uses Oracle Cloud HCM to cultivate its diverse and dedicated global team.
Hear from experts at Oracle and Trinamix, and discover solutions for demand and supply management, traceability, sustainability, and more.
Review cloud update readiness material to learn what's new in Consumer Goods and plan for updates.