Marketing Summit at CloudWorld

Join us for an event built on cutting-edge marketing R&D, rich business insights, and exclusive leadership perspectives on marketing technology innovation and industry best practices.

Marketers juggle many priorities, managing complexity and the everlasting challenge of doing more with less. In our field, we know success is incumbent on accessing the latest marketing technology innovations and best practices. Together, we’ll recharge our professional networks, sharpen our skills, and discover new ideas that inspire successful programs and solve the toughest business challenges.

Hear why Katie Martell, marketing consultant and founder of Rabble Rouser Productions, is attending Marketing Summit at CloudWorld.

Don’t miss out

Learn where to start and how to optimize your marketing campaigns for maximum business impact.

Deepen your skills

Capitalize on the opportunity to build your career with technical expertise. See how the latest innovations empower you in your role and contribute to creating exceptional experiences.

Discover new strategies

Network with like-minded marketers to share successes and on-going challenges. Explore possibilities for your business to thrive in an ever-changing world.

Connect with the community

Hear from marketers who are driving leading experiences across a variety of industries including entertainment, retail, travel, financial services, manufacturing, and more.

Featured sessions

  • Solution keynote

    Mind the Gap: Rebalancing Marketing for the Modern Experience Business

    Rob Tarkoff, EVP, CX and Oracle Data Cloud, Oracle | Caroline Buckland, Head of Global Fan Engagement, Oracle Red Bull Racing

    Today’s marketing leaders know they must do more than just delight the customer. They must also maximize business impact, improve marketing employee experiences, optimize technology, and build bridges across teams.

    View the full descriptionof rebalancing marketing for the modern experience business
  • Learning session

    Finding Mentorship and Advancing Your Career

    Celika Caldwell, Group Vice President, CX Customer Experience Programs, Oracle | Diane Walker, Vice President, Demand Generation, SonicWall

    Hear from leaders at Oracle and SonicWall to learn how they overcame obstacles and accelerated career growth. Uncover pitfalls that could challenge your career goals and find out how to prepare yourself for career advancement and success.

    View the full descriptionof finding mentorship and advancing your career
  • Learning session

    Marketing Agility in Real Life

    Rob Pinkerton, Senior Vice President Marketing, CX Cloud, Oracle | Paul Hart, Senior Director, Marketing Operations, Thomson Reuters

    Often, the annual plan gets thrown right out the window. In this session, you’ll hear from marketing leaders in media, travel, and consumer goods on how they’ve adapted their marketing programs to become more agile.

    View the full descriptionof marketing agility in real life
  • Learning session

    Best Practices in the Healthcare Industry’s Personalized Customer Experience

    Jay Capoccia, Regional Manager, Oracle

    Leaders at Healthline Media/ will discuss how Oracle helped them transform marketing to build a meaningful connection with customers.

    View the full descriptionof best practices in the healthcare industry's personalized customer experience
  • Learning session

    Finding Success with Customer Data Platforms

    Atif Zubair, Product Marketing Manager, Oracle | Sangeeta Nayak, Principal Advanced Analytics, ATT | Shannon Stephens, Consultant, Accenture

    Learn how today's enterprise organizations use customer data platforms. Oracle customers AT&T and Accenture share where they’re experiencing success (and hurdles) as they embark on their journey to achieving a complete view of their customers.

    View the full descriptionof finding success with customer data platforms
  • Learning session

    Fusion is the Future of Marketing

    Amanda Onate, Senior Principal Product Manager, Oracle | Jennifer Wagner, Senior Product Marketing Manager, Oracle

    Learn how Oracle Fusion Marketing helps businesses scale campaign creation and generate more highly qualified opportunities—all in one simple user interface.

    View the full descriptionof how Oracle Fusion is the future of marketing

Featured speakers

Oracle experts, customers, partners, and your marketing peers are all part of an exciting lineup of speakers at Marketing Summit. They’ll share their experiences, present the latest marketing innovations, and discuss how your organization can drive success.

  • DEVGRU, CEO + Founder

  • Oracle, GVP, CX Customer Experience Programs

  • Linkedin Corporation, Senior Manager, Email Performance & Operations

  • CWT, Director of Global Digital Marketing

  • Oracle, EVP, CX and Oracle Data Cloud

  • SonicWall, Vice President, Demand Generation

Michael Blumenfeld

Michael Blumenfeld is the founder and CEO of DEVGRU, an Oracle partner for conversion rate optimization (CRO) and customer experience optimization (CXO). He's spent the last 12 years optimizing customer experience across numerous verticals and industries for companies of all sizes. Prior to starting DEVGRU, Michael helped bring Maxymiser to the North American market. Michael holds a BS in marketing and an MBA in marketing and international business from Bentley University.

Celika Caldwell

Celika Caldwell leads customer experience for Oracle Advertising and Customer Experience (CX). She has more than 25 years’ experience in product development, product management, and digital marketing. She’s also been responsible for standing up CX functions at large, complex organizations. Prior to Oracle, Celika worked at AARP Experience, FedEx, Citibank, Honeywell, and Deloitte Consulting. She holds an MBA from Stanford University and a BS in electrical engineering from MIT.

Andy Li

As a marketing operations team lead at LinkedIn, Andy Li supports more than 800 million quarterly email sends across campaigns for brand, consumer marketing, and social impact businesses. Over the past seven years, he's partnered with cross-functional digital marketers to develop a modular email design system and provided strategic recommendations to increase campaign performance and improve process efficiencies. He's passionate about email and the #emailgeek community, because #emailisnotdead.

Joshua Stephens

Josh Stephens is the global director for digital marketing at CWT. Josh’s team is responsible for all of CWT’s digital marketing assets and their martech stack. He loves innovation and change; it's why he chose digital marketing for his career.

Rob Tarkoff

Rob Tarkoff leads Oracle’s customer experience (CX) business responsible for the front-office application suite, including sales, service, marketing, content, and industry cloud offerings. He has spent the last 15 years focused on the customer experience, developing products for both large and early-stage companies. Rob holds a BA in political economy from Amherst College and a JD from Harvard Law School.

Diane Walker

Diane Walker leads SonicWall’s demand generation strategy to create and accelerate revenue opportunities. Over her career, she’s served in marketing leadership roles at companies such as Microsoft, Hewlett Packard Enterprise, and SAP. Diane’s experience and insight empowers teams to overachieve revenue goals across the go-to-market ecosystem. By blending art and science, she produces innovative and data-driven customer experiences. Diane holds a BS from the University of North Texas.

Meet the Markie winners

Celebrate the accomplishments of advertising, marketing, sales, and service organizations that are setting new and innovative standards for engaging customer experiences across the buyer journey. Meet the winners of the 16th annual Markie Awards and the partners helping make their success possible.

Build your agenda

What will you discover at Marketing Summit? From innovation keynotes and technical workshops to customer sessions and an exhibition packed with partner solutions, you’ll find unique value for your role, business, and industry. Browse the Session Catalog for more details.

CloudWorld Agenda, details below CloudWorld Agenda, details below
    • Registration: 9am - 11pm
    • CloudWorld Hub: Closed
    • Developer Hub: Closed
    • Always On: Closed
    • Registration: 7am - 8pm
    • CloudWorld Hub: 1pm - 7:30pm
    • Developer Hub: 8am - 7:30pm
    • Always On: Networking lounges for Consulting, Support, Industries and more
    • Keynote: 9am - 10:30am
    • Learning sessions, hands-on labs, tutorials, certifications, lightning sessions: 11am - 2pm
    • Keynote: 2pm - 3:30pm
    • Welcome reception and award ceremonies in the CloudWorld Hub: 4pm - 7:00pm
    • Learning sessions, hands-on labs, tutorials, Applications Innovation keynote, certifications, lightning sessions: 4pm - 6pm
    • Open time: 7:00pm - 12am
    • Registration: 7am - 10pm
    • CloudWorld Hub: 8am - 6pm
    • Developer Hub: 8am - 6pm
    • Always On: Networking lounges for Consulting, Support, Industries and more
    • Keynote: 9am - 10:30am
    • Learning sessions, hands-on labs, tutorials, certifications, lightning sessions: 9am - 5:30pm
    • Keynote: 4pm - 5:30pm
    • Open time: 5:30pm - 9pm
    • The CloudWorld Party: 9pm - 12am
    • Registration: 7am - 3pm
    • CloudWorld Hub: 8am - 2pm
    • Developer Hub: 8am - 5pm
    • Always On: Networking lounges for Consulting, Support, Industries and more
    • Learning sessions, hands-on labs, tutorials, certifications, lightning sessions: 9am - 4:30pm
    • Conference concludes, attendee departures

Start planning for CloudWorld

  • Passes and pricing

    Don’t wait to register! Discover how you can save with early or group registration.

  • Travel and hotels

    Check out details for traveling to Las Vegas, booking hotels, and getting around.

  • FAQs

    Our extensive FAQs answer the most-asked questions—and provide contact details for support.

Success starts at CloudWorld. See you in Las Vegas, October 17–20.