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热门问题
Get an overview of WebCenter Sites
WebCenter Sites product features
Simple content authoring and design interface
Drag-and-drop WYSIWYG interface
Assemble and publish sites from predefined building blocks using mobile and traditional page layouts. Easily edit and add images, videos, articles, and external media directly to the site layout.
Channel and device optimization
Design site templates once and render across a multitude of device types, thanks to HTML-5 and responsive design.
Intelligent workflow
Launch offerings and promotions faster with automated workflows that facilitate notification updates and approvals.
Predictive and segment–based customer targeting
Engagement engine
Define customer segments and create rules for what content will be delivered to each segment for content personalization.
Real-time decisions
Make real-time personalization decisions using insights from the predictive analytics engine that continuously runs on customer interaction data.
Omnichannel profile aggregation
Discover user engagement patterns and aggregate profile data from across multiple channels to improve customer experiences using the Visitor Services component.
Granular analytics for optimization
Built-in A/B testing
Improve user engagement with in-context A/B testing that allows teams to understand content and layout performance.
Multi-level reporting
Optimize site engagement by analyzing website performance down to the individual asset level.
Modern development architecture
Model-View-Controller framework
Clearly separate business logic and presentation so that developers and business owners can work together without disruption.
REST services
Use REST-based services for third-party application integration to accelerate content-rich, single-page application (SPA), web and mobile application development.
Robust caching
WebCenter Sites provides high-performance, distributed caching to support deployments even at global scale. The caching infrastructure also enables assembly of dynamic and static content in real time according to the targeting rules, resulting in a relevant web experience for each visitor.
Integrations across enterprise applications
Repository adapters
Easily access content from Oracle Content and Experience for digital assets, WebCenter Content for enterprise content, and WebCenter Portal for transactional processes using pre-built adapters.
Pre-built CX integration
Built-in integration with marketing automation applications, including Oracle Marketing Cloud – Eloqua, and Responsys - allows marketers to use consistent content across sites, campaigns, and blogs, as well as to capture the visitor journey across all channels for lead generation.
Data-accessible APIs
Share captured and enriched visitor data from CRM systems and other external applications via built-in REST APIs to enhance email campaign targeting efficiency.
Helsana Group enhances customer experience across digital channels using highly efficient, scalable, web content management platform
“Oracle WebCenter Sites proved to be a fine-tuned and flexible web content management system that allowed us to migrate Helsana Group’s websites quite easily. It improved website performance and significantly increased our content managers’ productivity. Above all, it enables Helsana Group to offer customers a better user experience and service, and improves our competitiveness in a multi-channel online world.”Thomas Suhner, Project Leader, Helsana Group (Helsana Versicherungen AG)
Oracle WebCenter Sites use cases
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Create consistent multisite, multilingual content
Quickly and easily create, manage, deliver, and govern content across hundreds of sites and in multiple languages, all from a single platform.
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Orchestrate a seamless visitor experience across channels
Whether a customer engages on a site through a campaign, blog, or an ad, create a personalized, seamless experience with a web experience platform that is pre-integrated to CX automation technologies.
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Accelerate web experience development
Accelerate web experience delivery by using the REST API framework to divide work among local and central teams, separating content publication from content creation.
Resources
Documentation library
Oracle offers a wide range of documentation, ebooks, trainings and tutorials that will help you learn more about WebCenter Sites. You'll find all these resources and more in the documentation page.
Additional Resources
Customer Community
Oracle WebCenter Site’s online community helps members keep pace with product strategy, and provides a solution feedback channel directly to Oracle development. Within this community, members benefit by leveraging the collective knowledge of Oracle customers and product experts.
Oracle University
Preparing to earn WebCenter Sites Certifications will teach you how to implement a solution that gives a single point of access, with self-service application dashboards. Earning this specific credential signals to managers, peers and potential employers that you have expertise in delivering this maximum value enterprise solution.
Additional Resources
Oracle buys Sauce Video
On April 27, 2020, Oracle completed the acquisition of Sauce Video, a video content creation and sourcing solution that allows companies to collaborate with their employees, customers, and fans to create digital video content.
Related products
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Find an Oracle Partner
Has someone already solved the problems you face? Find out on the Oracle Partner Network portal.
Try Oracle Cloud Free Tier
See how Oracle Content and Experience in the cloud streamlines content management.
Contact Us
Chat live with a team member about WebCenter Sites.