Using terabytes of data, ORACLE TEAM USA employs sophisticated analytics to drive innovation across every aspect of team performance.
Data collected from the team’s test runs is leveraged to optimize boat design, analyze weather patterns, and more.
Dashboards feed back crucial information to sailors in real time.
With terabytes of data collected and stored every week during training, ORACLE TEAM USA has a trove of information from which to glean performance insights. The need for rapid distillation and clarity are priorities for staying ahead of the competition.
Hundreds of connected sensors collect weather and yacht information. This data is then fed back in real time. While on the water, on-ship dashboards display key metrics for the crew: how much pressure is left in an accumulator, the best time for the next maneuver, weather conditions like wind speed, and torque produced from “grinding” the winches to capture overall efficiency.
That same data is simultaneously fed to the tacticians and design team in the design studio to evaluate and grade performance even while the yacht is still on the water.
Analytics grade whether a ship is performing as expected.
When the design team is seeking input, they have the benefit of two sets of data: the data collated prior to sailing, and the real-time measurements taken during actual sailing. This enables real-time analysis: Is the ship performing as expected? If not, does the data explain why? Were gains or losses caused by humans, or systems?
This real-time agility enabled the team to overcome an 8 to 1 deficit in the 34th America’s Cup to achieve their improbable and unprecedented win.
Long-term data analysis leads to valuable projects like wind data mapping in Bermuda, where the team can gain a meaningful competitive advantage by understanding unpredictable Atlantic Ocean winds.
All team members are trained to read and understand data analytics.
ORACLE TEAM USA’s winning campaigns in the 33rd and 34th America’s Cups were due in no small part to its rigorous data-driven innovation methodology.
The reliance on data and analytics has only increased, following the trend of the racing world. But the real secret of the team’s success is their democratic approach to understanding the data.
Rather than employ a few specialized data scientists—common in many large enterprises to make sense of mountains of raw information—data is shared and understood by the entire team. From ship designers to sailors to tacticians, everyone is trained in one common language: data analytics.
This is crucial to remove subjectivity from race diagnostics, design iterations, and course planning. Decisions are made on empirical evidence. An idea is never brought to the table without analytics to back it up.
Analytics help uncover key performance insights for any type of business.
The team requires maximum performance for analytics, which is why they use Oracle Database for crunching the data.
“We use analytics tools to search through the data set to find correlation between performance and other parameters you wouldn’t inherently look for or find. That’s a bonus when you find one of those—like finding money in your pocket,” says Ian Burns, Performance Team manager for ORACLE TEAM USA.
Even the smallest discoveries are gold when they lead to deeper insight and generation-leaping innovation. Recently, JD Williams embarked on an ambitious drive to become the world’s leader for retail fashion, using Oracle analytics to overhaul and improve the efficiency and accuracy of its back-office reporting.
Oracle enables organizations in any industry to harness the same power, providing smart new ways to see the signals in data and share insights as a visual story. Oracle Business Analytics is mobile-ready, available on premises or in the cloud, and secure for any application.