DOSE Café delights employees and customers with Oracle Cloud ERP and HCM

Specialty coffee franchise modernizes finance and HR with Oracle Cloud, serving up an improved employee experience and enabling it to scale for growth.


Oracle Cloud ERP is a very strong system that has vastly improved our day-to-day operations, and added great value to our reporting and financial analysis. Thanks to Oracle, we now work as a unified team, ready to meet tomorrow’s challenges.

Ahmad HassanChief Financial Officer, DOSE Café KSA

Business challenges

DOSE Café is a coffee franchise that serves a variety of specialty beverages to customers throughout Saudi Arabia. It is the country’s leading coffee brand in terms of number of stores and has experienced rapid growth since its establishment in 2017. DOSE Café operates more than 40  cafés, and plans to continue its expansion with new stores across Saudi Arabia.

The company was using multiple on-premises HR and ERP systems, which could no longer support its business needs and were unable to scale for growth. It could not close its monthly books on time, and payroll was frequently delayed. Timely, accurate reporting on branches or products was virtually impossible due to inconsistent data and processes.

It wanted a new system that would also boost the efficiency of day-to-day operations, improve employee satisfaction, and empowerment—ultimately reducing the manual burden on the finance and HR teams.

Also, DOSE Café sought a solution that could address the challenges of its disconnected legacy on-premises tools. Its local HR system could not be integrated into the company’s general ledger, and its limited ERP system did not have a fixed assets module and was too basic to handle DOSE Café’s increasing volumes of invoicing and accounts payable data.

As a longtime user of SAP and Microsoft, I was impressed with Oracle Cloud HCM when I compared the systems.

Abdulaziz AlkhaldiChief Human Resources Officer, DOSE Café

Why DOSE Café chose Oracle

After assessing multiple vendors, DOSE Café  selected Oracle Cloud ERP and Cloud HCM for their power, in-depth functionality, and intuitive user interfaces that would accelerate user adoption and integrate HR and finance.

“Oracle Cloud ERP surpassed our requirements and enabled us to have world-class financial processes that fit all our business scenarios. What satisfied us most was its superior financial reporting. There is a huge difference compared to SAP, and we are recommending Oracle Cloud ERP to all our colleagues in the market,” says Chief Financial Officer Ahmad Hassan.

Chief Human Resources Officer Abdulaziz Alkhaldi says the company found that Oracle's systems were more user-friendly compared to competitors. “You can easily find the data you need in a format that suits modern HR professionals.”

Using Oracle Payroll, DOSE Café’s payroll administration for 500 employees now has zero errors.


After DOSE Café implemented Oracle Cloud ERP and Oracle Cloud HCM, it unified and automated business processes across the company, saving considerable time, money, and effort for the finance, HR, and payroll teams.

With Oracle Cloud HCM’s automation, DOSE Café has massively reduced manual transactions and human intervention. Employees have more time to serve customers one of the best coffees in Saudi Arabia. They no longer rely on the HR team and instead use the system’s self-service functionality to manage annual leave, check payroll slips, or submit business trip expenses.

“For DOSE Café a happy employee equals happy customers, which is what we really deliver—happiness and a good mood,” says Abdulaziz.

Using Oracle Payroll, DOSE Café’s payroll administration for 500 employees now has zero errors. This means it no longer misses salary payment deadlines, which has further enhanced employee satisfaction.

With Oracle Cloud ERP, the company is now able to execute its monthly close consistently on time. With every franchise store having its own profit center in Oracle Fusion ERP, the company has significantly improved its visibility and reporting, and in return enhanced its in-store operations. DOSE Café is now able to generate profit and loss statements by branch, cost center, or for the company as a whole.

Additionally, Oracle Cloud ERP is fully integrated with the company’s point of sale system, enabling managers to analyze sales daily. Using comprehensive data visualizations, the CEO and board members can now rapidly compare branch performances and make timely, data-driven decisions.


DOSE Café selected Oracle Gold Partner Aseel Technology Solutions to assist with its Oracle Cloud implementation. “Aseel was a good choice for us as they are very professional. We were very specific in our requirements and they were able to deliver. Even during the pandemic, we completed the implementation in under three months,” says Hassan.

Published:May 13, 2022