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By developing a global sales system with Oracle Sales Cloud and Oracle Platform as a Service, we gained real-time insight into global pipelines and expanded new opportunities. Seamless integration with our ERP system also enabled us to process sales orders 3x faster and boosted customer satisfaction.
Nexen Tire Corp. is a leading global tire manufacturer, with an expanding presence in North America and Europe, the world’s two largest automobile markets. Its 6 corporate offices and 11 branches handle tire sales to over 130 countries worldwide.
Nexen Tire experienced delay in finding relevant customer information and processing sales orders with its existing SAP ERP system. To strengthen its competitive edge, the company needed a standardized sales portal to improve sales process efficiency and enable managers to make faster decisions.
We adopted Oracle Sales Cloud and Oracle Platform as a Service because its high-performing mass data processing, optimized operational efficiency, and seamless integration with SAP ERP system ensured the acceleration of our business strategy. Great Oracle sales support was also a major consideration.
Nexen Tire standardized its global sales system with Oracle Sales Cloud and Oracle PaaS, including Oracle Database Cloud Service and Oracle Java Cloud Service. After a comprehensive analysis and development stage, Nexen Tire implemented, tested, and optimized the new system, and completed the project in only four months instead of the expected nine months. The tire manufacturer now plans to extend its sales portal globally.
Founded in 1942, Nexen Tire Corp. is one of Korea’s largest motor vehicle tire companies. It produces a range of tires, including passenger vehicle, SUV, light truck, original equipment (OE), and solid tires, via three manufacturing plants in Korea and China. In 2016, Nexen Tire achieved first place in the tire category of the Global Customer Satisfaction Index for Korean companies for the seventh consecutive time.
Nexen Tire engaged Oracle Partner, Coreplus Co., Ltd., to provide full software consulting service, including CRM and ERP, and maintenance service for the new sales portal project.
“With limited reference for Korean companies adopting Oracle Sales Cloud and Oracle PaaS simultaneously, Coreplus used its consulting expertise and doubled resource allocation to ensure that it completed the project in less than half the expected time and quickly realized the benefits of Oracle Cloud,” Hyun said.