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Oshkosh adapts its business model to market shifts and supports its sales operations in the cloud.
With intense focus on its customers, military and specialty vehicle manufacturer Oshkosh has managed the economic challenges of sequestration by restructuring its business model, minimizing its dependence on fluctuating and indeterminable government defense spending programs, and moving its sales operations to the cloud.
“Our vision is to have all of our sales people out meeting with customers—we don’t want them chained to a desk.”
“Our MOVE strategy is based on markets, optimization, value, and expansion. Introduced in 2011, MOVE continues to deliver positive results.”
“Because of sequestration, our business shifted from a few very large contracts to many very small ones. We needed to transform the way we presented order history to our sales representatives, help them understand these new buying patterns, and prepare them for future sales trends.”
“Moving our sales operations into Oracle Sales Cloud has been the best fit for our ‘ideal’ end state. Since going live, our user adoption rates have been tremendous.”
“For Oshkosh, Oracle Sales Cloud is not just about sales rep productivity, itʼs about running our business better.”