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Accelerate business growth and brand loyalty. Oracle CX Marketing (part of Oracle Cloud CX) is an integrated portfolio of digital marketing solutions that help B2B and B2C marketers use real-time intelligence and customer signals to deliver personalized experiences.
Hear from Oracle CTO and Chairman Larry Ellison, industry thought leaders, and companies that are successfully delivering sales excellence.
Oracle's a leader again in Forrester's latest assessment of top email marketing vendors. We believe Oracle is recognized for empowering marketers to understand each individual customer and respond to their unique needs.
Once again, Gartner named Oracle a Leader. Oracle was recognized for its completeness of vision and ability to execute.
Connect customer behaviors, transactions, and demographics across marketing, sales, service, and your back-office applications to create the next great experience for each individual.
Collect data from more places, apply intelligence at scale, and use insights to deliver personalized experiences in the moments that matter.
Empower marketers to use their intuition and creativity to orchestrate amazing B2B and B2C campaigns and irresistible customer experiences.
Target high-value accounts and individuals, optimize lead generation and progression, boost customer retention and growth, and ensure consistent, personalized messaging across all channels and geographies.
Stop wondering what your customers are trying to tell you. Easily activate unlimited, real-time behavioral data to deliver up-to-date, relevant experiences to every individual to increase revenue and drive growth.
Oracle Eloqua's industry-leading marketing automation helps you create and execute brilliant B2B campaigns to drive engagement across each stage of the customer experience, from the simplest to the most sophisticated buying cycles.
Oracle Responsys makes it easy for B2C marketing teams to produce sophisticated cross-channel customer experiences that deliver value at the time of need to each individual based on their interests, preferences, and shopping habits.
Oracle Maxymiser’s advanced website testing and personalization solutions help marketers make data-driven decisions on websites and mobile apps; create seamless, connected customer experiences; and deliver higher marketing ROI.
Oracle Infinity helps you optimize a customer’s real-time digital journey. The system brings in online behavioral data, applies intelligence to that data, and dynamically surfaces recommended actions you could take to enhance the digital customer experience—at the exact right moment.
Oracle CX Audience provides a solution for large-scale audience segmentation, data management, and analytics as part of Oracle’s comprehensive cloud platform. Input simple or complex omnichannel data into CX Audience and get segmentation and analytics to help optimize marketing performance.
Oracle CrowdTwist helps brands create loyalty through the creation of customized and strategic engagement and reward programs. Gather and leverage valuable first-party data, add value and differentiation, drive purchase frequency, deepen customer relationships, and increase customer lifetime value.
Oracle CX Content helps you deliver consistent experiences across your CX applications and channels. Create personalized content faster and at scale with the power of AI.
Oracle Unity brings together online, offline, and third-party customer data sources to create a single, dynamic view of the customer. With built-in AI and machine learning (ML), Unity delivers timely intelligence across marketing, sales, and service.
With a data-first approach, Oracle helps marketing leaders deliver relevant, timely, and connected experiences to their customers wherever and however they choose to engage.
Oracle has once again been named a Leader in Gartner’s Magic Quadrant for CRM Lead Management 2020. Oracle was recognized as a Leader for both our completeness of vision and ability to execute for our customers.
Recognize each customer across all their interactions with your brand so you can engage with them in a consistent and personalized way.
Improve customer engagement by delivering experiences that adapt in real time to the complexity and unpredictability of customer behaviors.
Harness the value of AI to engage with customers at the time that’s right for them, on their preferred channel, and with the right message, every time.
Break down marketing silos and connect with sales, service, and back-office applications to provide consistent experiences throughout the customer lifecycle.
Get up to speed on the latest release of B2B Marketing (Eloqua) and B2C Marketing (Responsys) and ensure that your upgrade is a success. Review the latest features, including capability overviews, business benefits, setup considerations, and usage tips.
Oracle University provides learning solutions to help build cloud skills, validate expertise, and accelerate adoption. Learn more about training and certification you can rely on to ensure your organization's success.
Part of the Oracle Community, Topliners for Oracle CX marketing is a content-rich, engaging, and interactive space to share information, questions, and comments about Oracle CX Marketing products and related technologies.