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Executive perspectives on customer experience (CX)

How are leaders in customer experience approaching business transformation? Browse our library of executive interviews, videos, reports, and more to get their points of view.

Explore Oracle CX for B2B in this self-guided interactive tour

Business leaders share their CX transformation stories

ABC Fine Wines & Spirits shifts ecommerce strategy (19:40)

Sean Kelly, VP and CMO of ABC Fine Wines & Spirits, explains the company’s success during the pandemic and how they achieved 2,000 percent growth.

WW (formerly Weight Watchers) keeps members connected by going virtual (10:54)

Tony Miller, marketing director of WW (formerly Weight Watchers), describes how they transformed from a business built on in-person coaching, community, and meetings into one based on virtual interactions—in just one week.

Want to check out Often Imitated? Here are some of our favorite episodes.

CMO, Red Bull Racing Honda

Driving to the Limit podcast

Editor-in-Chief, FanDuel

Create your CX fantasy podcast

CEO, Litmus

If you called your customers podcast

Oracle leads in digital experience

To build customer experiences that others look to imitate, you need a technology partner with a vision and a roadmap. See why Forrester Research named Oracle a Leader in the Forrester WaveTM: Digital Experience Platforms (DXP), Q3 2021.

Oracle named Leader

Oracle customers meeting their CX transformation challenges head on

Public sector

Mastercard and Oracle distribute pandemic aid where it’s needed

Customer spotlight

Tampa Bay Lighting celebrates with fans digitally

Customer spotlight

Motorola Solutions empowers first responders with the tools they need

Trends in manufacturing

Manufacturers discuss the digital transformation trends they are seeing

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