Forrester Names Oracle a Leader Among Sales Force Automation Providers

The Forrester report states that “Oracle has a solid vision grounded in data and AI and an aligned roadmap designed to:

• Automate data management and sales processes and
• Provide hyperpersonalized, role-based experiences.”

CX Sales is part of a unified suite of revenue apps that share the same data model and connect processes across commerce; sales performance management; configure, price, quote (CPQ); and subscription management.

The Forrester report gave Oracle the highest score in the current offering category and the highest possible scores in 21 criteria including:

• Sales insights
• Data management
• Data augmentation
• Reporting and dashboards
• Pipeline management
• Renewals manager support
• Sales operations/management support