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Marketing and sales alignment achieved by Aon through connected data

Sales and marketing on-demand webinar

For Aon, rapid global growth left critical customer data siloed in applications that had been used by its more than 400 acquired companies. Get a glimpse into the planning process that helped Aon consolidate insights from disparate sales tools and marketing analytics applications—creating a single customer view to empower marketing and sales success.

Aon's sales and marketing success by the numbers

For a firm providing risk, retirement, and health solutions on a global scale, consolidation was a massive undertaking with impressive results.

Unified customer data from 85countries

A single sales approach from 15+disparate processes

Data deduplication eliminated 800Kinaccurate accounts

Cohesive user interface is driving 80%customer login average

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Insights and sales tools to build your integrated customer experience platform

See Oracle Eloqua product features

Help sales close more deals, faster

Learn how to empower sellers with the sales tools and content they need to connect with prospects, engage their interest, and ultimately earn their business.

Get more sales enablement tips (PDF)

Personalize your buyer’s journey

Learn why complete marketing and sales alignment is key to creating relevant B2B customer experiences. Read the blog post by our partner, Uberflip.

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Ease the marketing to sales handoff

Learn how Oracle Eloqua sales tools empower sellers with the insights they need to create consistent, seamless experiences that drive prospects toward purchase.

Learn more about Oracle Eloqua Sales Tools

See how Oracle Eloqua works

Learn how our solution can empower marketers to efficiently execute campaigns while providing sales with the cross-channel intelligence they need to succeed.

Take the Oracle Eloqua product tour

Strengthen your marketing and sales alignment

Gartner report

Learn how Oracle’s ongoing innovations drive faster speed-to-lead handoff and increased revenue

Blog post

Seven ways to empower teamwork between marketing and sales

Solution brief

Learn how Oracle Marketing solutions give your CX a competitive edge

Article

What is Sales and Marketing Alignment

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