Oracle Advanced Analytics

Extend Oracle Database into an Advanced Analytics Platform

Oracle Advanced Analytics extends the Oracle Database into a comprehensive advanced analytics platform through two major components: Oracle R Enterprise and Oracle Data Mining. With Oracle Advanced Analytics, customers have a comprehensive platform for real-time analytics that delivers insight into key business subjects such as churn prediction, product recommendations, and fraud alerting.

Oracle Advanced Analytics
Overview
  • Oracle R Enterprise extends the database with the R programming language’s library of statistical functionality, and pushes down computations to the database
  • Oracle R Enterprise users can use their existing Oracle R Enterprise development skills and tools, and scripts can now also run transparently and scale against data stored in Oracle Database
  • Oracle Data Mining provides powerful data mining algorithms that run as native SQL functions for in-database model building and model deployment
  • Users of the Oracle Data Mining feature can build, evaluate, share, and deploy predictive analytics methodologies while also making high-performance, Oracle-specific data mining algorithms accessible to Oracle R Enterprise

Benefits

Benefits

  • Allows customers to easily scale analytics as data volume increases by bringing the algorithms to where the data resides–in the database
  • Enables Oracle R Enterprise users to take advantage of the extreme performance of Oracle Exadata
  • Provides data analysts with direct but controlled access to data in Oracle Database, accelerating data analyst productivity while maintaining data security
  • Lowers overall TCO for data analysis by eliminating data movement and shortening the time it takes to transform raw data into actionable information
dunnhumby Increases Customer Loyalty with Oracle Big Data
dunnhumby Increases Customer Loyalty with Oracle Big Data

Hear how dunnhumby strengthened its competitive advantage, consolidated and centralized its data, and benefitted from better analysis increasing customer loyalty using Oracle Advanced Analytics and Oracle Exadata, and ZFS Backup Appliance.


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