Keine Ergebnisse gefunden

Ihre Suche ergab keine Treffer.

Beachten Sie die folgenden Tipps, um das Gesuchte zu finden:

  • Prüfen Sie die Schreibweise des Suchbegriffs.
  • Verwenden Sie Synonyme für das eingegebene Stichwort, z. B. “Anwendung” statt “Software.”
  • Testen Sie eine der unten gezeigten beliebten Suchen.
  • Beginnen Sie eine neue Suche.
Aktuelle Fragen

News and Opinion

Oracle is turning into a cloud giant. Why its stock is a buy.

02/19/2021

Oracle stock is rated as a buy by Barron’s. Called "a new giant" in cloud computing, Barron’s cover story is bullish on Oracle’s cloud software prospects.

Read the article

The disruptive Larry Ellison: Shatters tradition to reflect new cloud realities

02/16/2021

Larry Ellison is reshaping the cloud software landscape by combining/integrating Oracle’s suite of CX cloud applications (sales, service, marketing) with Oracle Data Cloud products and changing the name of this new suite of cloud CX apps from "CX" to "Advertising and CX." And it is more—much more—than a simple name change or shuffling of words.

Read the article

Oracle's reinvention

02/16/2021

Oracle Customer Experience (CX) updated Oracle Marketing, Oracle Sales, and Oracle Service. Updated sales cloud features include new digital assistant that lets users talk to their CRM systems and use voice commands for things such as creating follow-up tasks on mobile devices.

Read the article

Oracle announces new CX platform updates

02/12/2021

Oracle Customer Experience (CX) updated Oracle Marketing, Oracle Sales, and Oracle Service. The updated B2B sales capabilities include a digital voice assistant that allows salespeople to access their CRMs, connect with buyers in their preferred channels, and view quotes quickly. Oracle Sales has also updated its UI with smart lists, infolets, and advanced search capabilities.

Read the article

Oracle CX updates focus on loyalty tech, B2B selling, service

02/10/2021

In a recent innovation showcase, Oracle announced updates to the Oracle Fusion Cloud CX suite including features for B2B sales and customer service teams. For sales teams, Oracle Sales has an updated digital assistant so sales reps can use voice commands to update CRM records, make calls, or send email. Oracle also added configurable infolets to its CRM interface and more.

Read the article

Oracle announces a series of updates to its Cloud CX offering

02/10/2021

Oracle announced updates to Oracle Cloud Customer Experience (CX). New features been added to Oracle Sales, Oracle Service, and Oracle Marketing speed up sales cycles, resolve customer service inquiries faster, and enhance loyalty marketing initiatives with CDP integration.

Read the article

Oracle updates CX portfolio with new sales, marketing tools

02/10/2021

Oracle announced updates to sales, service, and marketing cloud applications including to its Sales, Service, and Loyalty applications. Sales cloud innovations include new voice capabilities, streamlined quoting, and a more actionable user interface with data-based recommendations.

Read the article

The best CRM systems of 2020 according to companies using them

01/18/2021

SoftwareReview's latest customer rankings have been published in its Emotional Footprint Report on Customer Relationship Management. The report is based entirely on attitudinal data captured from verified owners of each CRM system reviewed. Oracle Sales reigns as one of the top four most popular CRM systems with their users, having the highest combined Value Index and Net Emotional Footprint scores across all CRM vendors included in the study.

Read the article

Businesses counting on new wave of AI-enabled tools to juice sales, reduce customer churn

11/20/2020

Oracle is adding new AI features to cloud-based Oracle Sales and has focused development cycles on AI-infused features to get functionality out to businesses quicker.

Read the article

Oracle helps organizations tackle B2B challenges

11/20/2020

Sales and ecommerce leaders are using more than CRM systems to support complex sales and ecommerce sales models. It takes a fully connected CRM solution with an integrated customer data platform (CDP) to improve the experience for both sellers and buyers.

Read the article

New solution from Oracle helps communications industry drive better CX

11/18/2020

Oracle has announced a new cloud-based customer experience (CX) solution for the communications industry. Oracle Digital Experience for Communications captures and analyzes customer interaction data from CRM systems and back-office operations to help service providers better understand their customers’ unique buying behaviors and preferences. With this understanding, they can quickly launch compelling new offers and products, provide better customer service, and increase sales.

Read the article

Oracle helps organizations tackle B2B omnichannel sales and commerce challenges

11/16/2020

Katrina Gosek, vice president of product portfolio strategy, Oracle CX Sales and Commerce highlights the findings in Oracle’s newest research report, Getting Past the Breaking Point and how businesses can use that insight to improve both the online (ecommerce) and offline buying and selling experience.

Read the article

Larry Ellison discusses the future of office work and integrated applications

11/13/2020

Larry Ellison, Oracle’s chairman and chief technology officer, shared insights and opinions during a recent discussion with Rob Tarkoff, the executive vice president who leads Oracle’s cloud customer experience (CX) business, which includes sales, marketing, customer service, and ecommerce cloud applications.

Read the article

Oracle adds sales, commerce tools to CX apps

11/9/2020

Oracle has added new sales and ecommerce features to Cloud CX to bolster the virtual buying and selling experience in its duel with SAP.

Read more

Oracle CX suite adds tools for sales teams, digital commerce

11/9/2020

Oracle has updated both CRM and ecommerce applications as part of an update to Oracle Cloud CX including AI connections, interface upgrades, and more hooks into other CX applications and ERP systems that track inventory availability.

Read the article

Oracle’s Larry Ellison hosts ‘Future of CX’ event today and Salesforce is looking increasingly complex

11/9/2020

Oracle has a plan to help businesses in every industry transform the customer experience. This plan is unique as, unlike Salesforce and other CX players that are only now starting to acquire the industry expertise required, Oracle has been focused on building extremely deep industry domain knowledge for many, many years.

Read the article

Oracle CX targets communications industry with new apps

10/29/2020

Oracle released Digital Experience for Communications, a customized version of Oracle Cloud CX for the telecommunications industry that incorporates the company's customer data platform (CDP).

Read the article

Larry Ellison takes on Salesforce and SAP as Oracle intensifies CX battle

10/26/2020

CRM is more than marketing cloud and sales cloud. It’s about data and a full suite of cloud applications that include CX, ERP, SCM, and connected data.

Read the story

New study: 66% of sellers would rather clean the bathroom than update their CRM system

10/22/2020

Outdated CRM systems are hurting sales teams’ productivity, and some are taking drastic measures, according to a new study conducted by CRM analyst firm Beagle Research Group in partnership with Oracle.

Learn more

Five aces to overcoming the pandemic for CMOs

10/21/2020

Learn how two companies are using CX software from Oracle—marketing cloud, sales cloud, service cloud, and commerce cloud—to gain agility, remain adaptable, stay in alignment, remain authentic, and take the right actions.

Read their stories

Q&A: How ABC Fine Wine & Spirits managed a 2000 percent spike in ecommerce demand

10/18/2020

With COVID-19, the ABC Fine Wine & Spirits had to manage a rapid jump in demand. The retailer created a new position and leaned into its partnership with Oracle to bring BOPIS, delivery and omnichannel capabilities up to speed in a hurry. The effort paid off, and ABC is continuing to refine its efforts amid positive customer response to its initial ecommerce pivot. Read more in the Q&A with Sean Kelly, VP and Chief Marketing Officer.

Read the article

5 companies take on the changing challenges of ecommerce

09/03/20

As many organizations are responding to the growth in online sales during the COVID-19 pandemic Oracle CX Commerce is being leveraged by customers to run multiple ecommerce sites from the same cloud platform.

Learn more

Oracle helps marketers navigate changes during Covid-19

08/30/20

In CXOtoday, Shashi Seth, senior vice president of Oracle CX Marketing, discusses how Oracle is helping marketers manage and respond to changes during the recent COVID-19 pandemic with the help of new enhancements to its Oracle CX Marketing.

Learn more

Oracle updates its marketing tools for more impactful customer interactions

08/06/20

Updates to Oracle CX Marketing include new ABM capabilities and Eloqua integrations that will enable organizations to better learn about their customers and create more impactful customer interactions.

Learn more

It’s time to think differently: Oracle CX Cloud

08/06/20

At the virtual Oracle Cloud CX summit, Shashi Seth, SVP of Oracle Marketing Cloud, discusses Oracle’s current CX roadmap, which includes new ways to help customers accomplish more with fewer resources in less time.

Learn more

How AI/ML are driving customer experience and the Experience Economy

08/01/20

Rob Tarkoff, executive vice president of CX and Oracle Data Cloud, discusses the how leveraging AI and machine learning can make every customer impactful in the experience economy.

Learn more

Making every interaction with customers matter

07/30/20

Oracle’s Nate Skinner, SVP and global marketing leader for customer experience at Oracle, discusses why the global pandemic is bringing into clear focus the importance of the “experience economy,” and how AI can help create stronger relationships with the customers.

Learn more

Oracle CX head Rob Tarkoff: Acquisition integrations complete

07/29/20

Rob Tarkoff, executive vice president of Oracle CX and Oracle Data Cloud, shares the details about new integrations into Oracle's customer experience SaaS application stack.

Learn more

3 ways inside sales teams can help you succeed in the era of remote selling

07/09/20

Kayleigh Halko, senior manager of CX product strategy, Oracle, discusses how companies can harness the rise of inside sales to adapt to remote selling models that are becoming more prevalent in today’s market.

Learn more

Rob Tarkoff from Oracle on customer experience, trust, and “the new next”

05/26/20

In a podcast for DMEXCO, Oracle’s Rob Tarkoff, EVP, CX and Oracle Data Cloud, Fusion CX Development, spoke to influencer Alex Wunschel where he covers customer experience, trust, and “The New Next” answering questions, such as “Why is trust so crucial in the customer experience?”

Learn more

Marketers are relying on five measurement tactics for assessing ad frequency, reach, and views verification

05/26/20

Kevin Whitcher, vice president, product management of Moat by Oracle Data Cloud, discusses five tips to optimize measurement strategies across TV and digital to ensure that marketers are making the most of their ad spend.

Learn more

How advertisers should adjust strategies for the at-home audience

05/21/20

Derek Wise, chief product officer for Oracle Data Cloud, discusses what advertisers should consider when trying to reach potential customers, as people juggle multiple personal and work responsibilities from their homes.

Learn more

Moat introduces new reach tool for cross-platform digital campaigns

05/19/20

The Oracle Data Cloud unit announced that its cross-platform reach tool, Moat Reach, can now be integrated to pull identity graph and ACR data from the TV ad measurement company iSpot.tv, which has 14 million TV devices in its measurement network.

Learn more

Customer data platforms: Why they’ll make a difference in your business

05/19/20

Customer data platforms (CDPs) enable you to gather data from a range of channels, platforms, and devices to create a whole, up-to-date view of your customer. According to a research study commissioned by Oracle, companies that effectively use CDPs garner more than 2.5 times more in customer lifetime value than those that don’t.

Learn more

Why brand suitability is important for publishers and advertisers

05/12/20

Chris Langel, vice president, Sales and Partnerships, Oracle Data Cloud, discusses how brand suitability is the logical evolution in brand safety, as it provides rigorous, context-based protections for advertisers from appearing near unsafe, illegal, or inappropriate content.

Learn more

7 ways to add more value to your loyalty program

04/20/20

CX blogger Shep Hyken highlights a recent article by Oracle’s Emily Rudin, senior director of loyalty sales, as one of the top reads of the week. The article discusses how to keep customers active in loyalty programs.

Learn more