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A championship team full of fun, popular players is the greatest gift for anyone selling season tickets. However, amid the joy of the franchise’s first championship in 16 years, the team shared the same uncertainty about the future as the rest of the world. How many games would they play in the next season? How would they stay connected with their season ticket holders? How many fans could attend?
That’s why I work in sports. I think it pulls people together.
Travis Pelleymounter Vice President of Ticket Sales and Service, Tampa Bay Lightning
Join us for a 45-minute live webinar to learn how the Lightning’s digital marketing team designed and deployed a communication strategy that: