ADMATIC's Sarah Melrose on the importance of data accuracy and transparency
Sarah Melrose, Head of Programmatic, Data and Technology at ADMATIC Australia discusses the importance of data accuracy and transparency, and why the Oracle Data Cloud Data Hotline is a differentiator for their business.
How does data help marketers drive consumer engagement?
Amy McClellan, SVP of Retail at Martin's Super Markets, tells us how they use data to make their digital marketing more effective and drive better consumer engagement across multiple shopper touch points.
Oracle Data Cloud lets you connect across any media channel. We are fully integrated with every major media company, including publisher exchanges, ad networks, DSPs, DMPs, and agency trading desks. See our full list of media providers.