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Digital Customer Experience (CX) for Automotive is an end-to-end solution that empowers automotive OEMs and dealers with tools that span the full customer lifecycle. OEMs and dealers can quickly identify opportunities, convert those online shoppers into high-value leads, engage customers, and deliver an enjoyable and complete buying experience.
Leverage a symphony of tools together and data to personalize and target advertisements, adjusting messaging to individual customers and increasing engagement.
Take advantage of targeted, personalized campaigns to ensure proper incentives are offered to customers who demonstrate a higher willingness to purchase specific products. Deliver adaptive, intelligent recommendations through optimized decision science algorithms. Improve margins and increase sales productivity through Oracle's best-in-class Configure, Price, and Quote Cloud Solution.
Connect and extend key business processes with dealers and leverage customer insights to reduce overall transaction time. Offer an enterprise-class, comprehensive, cross-channel solution for managing the complete loyalty lifecycle. You can track, reward, and recognize customer behavior, including repeat purchases of products, referrals, social activities, and business with loyalty program partners.
By using a single cloud, analytics, and data platform, you can achieve a single, consolidated view of the customer during their entire lifecycle, enabling you to provide the best experiences and earn maximum profit.