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Transportation mobility is rapidly changing. The advent of mobility-as-a-service (MaaS) models is driving traditional transportation providers to rethink their business based on shared challenges and new competition. Companies that have not considered rider experience to be part of their strategic imperative have had to modernize to compete with ride-hailing companies, as well as to consider multimodal partnerships. These single-mode providers are often at risk of disruption due to single “product” delivery and limited revenue sources. Combined with comparative advantage issues in route delivery that are in contrast with market demand, mobility providers are struggling to become profitable.
FIT drives new business models for mobility providers by delivering heterogeneity in transit. This encourages new outcomes that have not been achieved before at scale including:
Enable multimodal, multicompany transit, with fastest, cheapest, and most efficient routing, as well as a lower average cost per transaction.
By leveraging a privacy-friendly blockchain and distributed-ledger-technology (DLT) architecture, Frictionless Intermodal Transit limits consumers’ digital litter and organizations’ data risk.
Empower businesses to bring new advertising models based on the context of time, location, and preferences.
Support organizations in managing their costs, maximizing profit, and enabling referral models across mobility organizations.
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