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Oracle Higher Education Industry Solution—Digital Campus Experience

The Next Decade of Mobile Innovation

Mobile is everywhere, changing the way we work, play, socialize, and learn. Students today are immersed in a digital culture driven by mobile consumer experiences across a range of devices, from wearables to phones, tablets and new immersive, virtual-reality platforms.

While mobile apps have defined the past 10 years, the next waves of mobile innovation are messaging and chatbots. Powered by artificial intelligence and machine learning, these innovations will offer new conversational interfaces to empower users with insight, recommendations, and real-time, contextual content.

In fact, students now spend more time on messaging and chat apps like WhatsApp, Facebook Messenger, WeChat than on mobile applications or email. For example:

  • There are more people on messaging apps than social networks
  • Millennials are texting more than calling
  • Teens would rather message than have a phone conversation

Differentiate Your Campus Life with Innovation

Educational institutions are under increasing pressure to deliver compelling mobile experiences to attract new students and to foster their academic mission on the way to graduation and career success. To create this next-generation digital experience, it is critical to consider a complete, mobile, platform strategy in the cloud that unifies disparate campus resources, applications, and content. Great digital experiences are powered by data and driven by new innovative communication channels, such as campus chatbot virtual assistants powered by artificial intelligence and machine learning. Faculty and staff also benefit from streamlined mobile workflows and just-in-time support. Some key design models for digital campus life include:

  • Optimize campus operations through autonomous management of campus systems enabled by the Internet of Things (IoT)
  • Improve the campus experience through interactive, location-based services, wayfinding, push notification channels, and augmented reality
  • Promote student success by providing content in context in real time with access to mobile learning, alerts, notifications, and recommendations that help guide their path to academic success

Give your institution a mobile development and deployment platform that unifies the various distributed apps, data, and services, and delivers content in context to users anytime, anywhere, on any platform.

Is your public sector organization prepared for the competition for bright minds?
Leadership Development icon Key Business Benefits

Can your campus support the digital transformation to deliver personalized mobile services?

  • Conversational chatbots and virtual assistants to empower users
  • Mobile API-first platform for building better apps faster
  • Rich toolset for both professional and citizen developers
  • Secure integration to back-end systems of record on campus
  • Innovative partnerships in immersive AR/VR technologies to delight users

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