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Retail in 4 Dimensions examines the key characteristics of today's shopper and six major trends to help shape your consumer experience and technology strategy. The results of the study, conducted from a global survey of 15,000 consumers, are inspiring and provide retailers with keen insight into the expectations of today's modern consumer.
Explore key characteristics of today's shopper and major trends helping to shape consumer experiences and technology strategies.Read the global report
Learn about the radical rearrangement of the retail landscape to attract and retain the modern, mobile customer.Read the blog
Get a quick view of the key trends and consumer expectations in Australia.View the Australia fact sheet (PDF)
Get a quick view of the key trends and consumer expectations in China.View the China fact sheet (PDF)
Get a quick view of the key trends and consumer expectations in EMEA.View the EMEA fact sheet (PDF)
Get a quick view of the key trends and consumer expectations in LATAM.View the LATAM fact sheet (PDF)
Australians are traditional shoppers, preferring in-store to online, and cautious about radical new technologies.Read the country report
Consumers in China lead the way in the world of digital retailing, expecting faster and smarter mobile payments and eagerly anticipating new tech solutions.Read the country report
EMEA is culturally diverse, swaying between openness to new ideas and skepticism of retailers encroaching on personal data.Read the regional report
Consumers in LATAM are more open than the global average about giving companies access to their personal data in exchange for offers.Read the regional report
What motivates this shopper is the hunt and the thrill of the chase. Watch how this consumer finds the best deals on the internet.
The avant-garde tech-loving shopper is looking for the perfect mix of brand, product, and experience. See why this process is as important as purchase for this consumer.
A free-spirited wanderer, hard to pin down as they flit from smartphone to store, app to social media. Watch as this consumer switches from online to in-store, browsing and picking multiple items.