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What is Opower?

Opower enables utilities to craft customer engagement moments that matter.

Who’s this? Someone who makes Opower’s good work possible every day.

Opower gives your utility over 100 brilliant ways to stand out

Yep. No lie. 100. We’ve introduced 100+ iterations and innovations to help you deliver a stellar experience to every single one of your utility’s customers, whether her chosen channel is web, app, paper or even a voice assistant. And we’re still evolving—every single day.

We’ve got the data, the details and the UX team to help your utility align a 20/20 vision with a 2020 reality.

Get efficiency results. Deliver on new customer-centric (or customer obsessed) strategy. Prep for more DER on your grid. How? With the Opower platform:

What your utility gets right out of the Opower box

Opower Feature Opower Benefit
Moments that matter, amplified With an email open rate double the industry average and an average boost of customer time on your website of 25%, Opower ups your utility’s game with smart advice easily translated across web and mobile, bringing the right insight at the right time to get the right result.
Projects and programs, up-scaled With adaptive, intelligent recommendations and dynamic marketing embedded throughout, Opower helps you lead your customers to action, creating a 30% jump in demand-side management (DSM) program participation, a 60% percent leap in marketplace activity and even rate adoption rates soaring up to 40x the average.
Customer relationships, transformed With personalized moments that matter and insightful web, mobile, and CSR tools, Opower helps your customers understand and gain control over their energy. And you get a 5-8% lift in customer satisfaction and a 13% increase in customer trust, too.
DSM targets, surpassed With the Opower platform, you will easily meet your energy efficiency and demand reduction goals. And we can prove that to you: our results have been verified over and over and over—at more than 100 utilities around the world.
Service costs, reduced With all the Opower options, both your customers and your people have intelligent energy insights at their fingertips, reducing your overall call volume up to 13%, cutting your average handle time, and helping move habitual callers into digital self-service with ease.
Customer homes, connected With an eye on modernizing that customer experience, Opower makes digital assistants and device control programs effective at scale, smoothing the transition to that digital, customer-centric grid of the future and helping you deliver on your clean energy goals.

The Opower evolution (paper to digital to digital assistants)

Opower box

The moment that matters most: saving

Opower stats


How Opower products and solutions can support your utility’s goals

Opower Feature Opower Benefit
Oracle Utilities Opower Energy Efficiency Cloud Service Create personalized, dynamic experiences that elevate customer satisfaction and boost program participation.
Oracle Utilities Opower Digital Self Service Build world-class web and mobile experiences for your customers that create action.
Oracle Utilities Opower Customer Service Interface Equip your customer service representatives (CSRs) with the personalized insights they need to have satisfying customer conversations.
Oracle Utilities Opower Peak Management Drill deeper into behavioral demand response to motivate customers to save energy during those times of peak demand.
Oracle Utilities Opower Proactive Alerts Breathe new life into your oldest customer touchpoints and empower your customers at the most critical moments in the billing lifecycle.
Oracle Utilities Opower Behavioral Load Shaping Guide customers through the details of time-of-use plans and help them understand their bills better.
Oracle Utilities Opower Distributed Energy Resources (DER) Customer Engagement Become trusted energy advisors to customers invested in the growing and complex arena of distributed energy resources (DERs).

“The good thing about a program like Opower is that it's cost-effective and delivers energy savings immediately.”

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