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What Key Steps Does Marketing Play for Innovation?

Watch this talk to discover how the culture of innovation influences growth within businesses, and how it reshapes the role of Marketing in driving growth within organisations.

Marketing Shapes Innovation Culture

 

Innovate Your Business

Discover how to create innovation in the organisation and the role Marketing has in shaping the culture.

Support Growth

See success stories that demonstrate technological and innovation-driven growth.

 

Shape Innovation

Learn how Marketing can take action, and the role it plays in shaping business innovation priorities.

 

Drive Strategy

Hear how Marketing is defining and changing the innovation culture in businesses, with direct effects on business growth.

Featured Speakers

Philip Carter

Philip Carter

IDC Chief Analyst

Neil Sholay

Neil Sholay

Vice President of Digital Innovation, Oracle

Innovation Drives Growth

Key Marketing Steps for Innovation

Key Marketing Steps for Innovation

Discover how the culture of innovation influences growth within businesses, and how it reshapes the role of Marketing in driving growth within organisations.

Marketing Leads Innovation

Marketing Leads Innovation

5,000 executives agree that innovation drives growth, yet barriers remain. Find out why intelligence, isolation, and trust are key issues.

Simplify, Innovate, Deliver

Simplify, Innovate, Deliver

Marketers are leading technological innovation to drive business growth.