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Note: This privacy policy was retired on November 9, 2016 and replaced with the Oracle Marketing Cloud and Oracle Data Cloud Privacy Policy. Click here to view that policy.
Last updated: 25 August 2016
Datalogix has been acquired by Oracle and will soon transition to the Oracle Privacy Policy. Click here to view the Oracle Privacy Policy and read your options for opt out and compliance issues under that policy. Please note that the provisions of Datalogix’s Privacy Policy below will remain active until the policy transition is complete.
Datalogix UK Limited helps marketers measure the effectiveness of their online marketing and provide the most relevant messaging and offers to consumers.
This Privacy Policy describes how Datalogix gathers and uses data to deliver its services.
Datalogix receives data from consumer marketing and data companies. This data consists of personal information, including name, postal and email address, and attributes including demographic and behavioral information, such as past purchases.
You may also provide certain information about yourself and your household through the Datalogix website. This information may be used to respond to your requests or enquiries.
Datalogix does not knowingly collect any information from or provide services for advertising targeted to children under the age of 16.
Datalogix uses the data that it collates to provide the following services:
Online audiences are created by grouping together data based on shared interests or behaviours (e.g., ‘Green Consumers’, ‘Sports Fans’, and ‘Natural & Organics’). Datalogix endeavours to anonymise the data used to create online audiences helping ensure individuals cannot be personally identified.
Please visit our cookie policy for information about the cookies that we use and the purposes for which we use them.
Datalogix may share your personal data with:
Datalogix may also share your personal data in the following circumstances:
The Datalogix website may contain links to and from the websites of our partner networks, advertisers and Affiliates. If you follow a link to any of these websites, you should be aware that these websites have their own privacy policies and that we do not accept any responsibility or liability for these policies or websites.
You can decide whether we can continue to use your information.
If you no longer wish for your personal data to be used for any Datalogix activities, please provide the information requested
Datalogix has been acquired by Oracle. Oracle is a global corporation with operations in over 80 countries and has developed global data security practices designed to ensure that your personal data is appropriately protected. Please note that personal data may be transferred, accessed and stored globally as necessary in accordance with this Privacy Policy.
Oracle complies with the EU-U.S. Privacy Shield Framework as set forth by the U.S. Department of Commerce regarding the collection, use, and retention of personal data transferred from the European Union to the United States. Oracle is also responsible for ensuring that third parties acting as an agent our behalf do the same.
Oracle has certified to the Department of Commerce that it adheres to the Privacy Shield Principles. If there is any conflict between the terms in this Privacy Policy and the Privacy Shield Principles, the Privacy Shield Principles shall govern. To learn more about the Privacy Shield program, and to view our certification, please visit https://www.privacyshield.gov/list.
With respect to personal data received or transferred pursuant to the Privacy Shield Framework, Oracle is subject to the regulatory enforcement powers of the U.S. Federal Trade Commission.
Oracle continues to adhere to the underlying European privacy principles of the U.S.-Swiss Safe Harbor for the processing of Personal Information received from Switzerland. To learn more about the Safe Harbor program, and to view our certification, please visit https://safeharbor.export.gov/swisslist.aspx.
If you have any complaints regarding our compliance with this Privacy Policy, you should first contact us. We will investigate and attempt to resolve complaints and disputes regarding use and disclosure of personal data in accordance with this Privacy Policy.
If you have an unresolved privacy or data use concern that we have not addressed satisfactorily, please contact our U.S.-based third party dispute resolution provider (free of charge) at https://feedback-form.truste.com/watchdog/request. Under certain conditions, more fully described on the Privacy Shield website, you may invoke binding arbitration when other dispute resolution procedures have been exhausted.
You have certain rights in respect of your personal data including the right to:
If you wish to find out which online audience segment we have grouped you in, please send your written request with your full name and address to Datalogix, Segment Request, 28 Bruton Street, London, W1J 6QW, or privacy@datalogix.com with the subject line: Segment Request. Please also provide verification of your identity such as a copy of your passport or government photo ID. Please note that in certain circumstances we may withhold access to your information where we have the right to do so under applicable data protection laws.
Please note that this Privacy Policy may change from time to time. In the event we make material changes that reduces your rights or Oracle obligations under this Privacy Policy, we will post a prominent notice in this section of this Privacy Policy notifying users when it is updated.
Oracle has appointed a Chief Privacy Officer. If you believe your personal information has been used in a way that is not consistent with this Privacy Policy or your specified preferences, or if you have further questions related to this Privacy Policy, please contact the Chief Privacy Officer by filling out an inquiry form.
Written inquiries may be addressed to:
Chief Privacy Officer, Oracle Corporation
10 Van De Graaff Dr.
Burlington, MA 01803
United States of America