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Solution Center


Modern Marketing Experience 2016 Solution Center was jam-packed with industry driven networking opportunities and offered our attendees valuable insights.


Wizard Bar

Optimize Your Time with Scheduled 1:1 Conversations with Product Experts.  The Wizard Bar is the place dedicated to having one-on-one conversations with members of the Oracle Marketing Cloud Product team. Ask questions about product usage, learn about the product roadmap, discuss feature requests, or share product feedback. Make an appointment in advance, or drop by on a first come first serve basis. Topics covered include: Oracle Responsys, Oracle Eloqua, Oracle DMP, Oracle Maxymiser, Oracle Content Marketing, and Email Deliverability.


Oracle Product Demos

Oracle Social Marketing
Simplify Social Marketing with an Integrated Solution
If you're looking for new ways to leverage social media for marketing, please stop by the Oracle Social Marketing booth to hear and see how you and your team can listen to social conversations, engage with customers, publish relevant content, and analyze social data to drive revenue and deliver compelling social experiences. Learn more

Oracle Content Marketing
Plan, Produce, and Deliver Engaging Content
Plan, produce, and deliver engaging content across multiple personas and channels throughout the customer lifecycle with Oracle Content Marketing. Align persona-based content to deliver content in context. Increase engagement, improve lead quality, and turn customers into brand advocates with an enterprise ready, customer-centric platform.  Learn more.

Oracle B2C Cross-Channel Orchestration (Oracle Responsys)
Orchestrate a Consistently Relevant Cross-Channel Experience for Consumers
Cross-Channel Orchestration empowers marketers to deliver tailored, individualized consumer experiences at scale across e-mail, mobile, social, web, and display. Learn how to achieve marketing simplicity by connecting behaviors and orchestrating marketing programs that drive new revenue and generate long-term customer loyalty. Learn more

Oracle B2B Marketing Automation (Oracle Eloqua)
Plan and Execute Automated Marketing Campaigns
Target prospects using a single profile for every marketing process. Recognize every prospect and customer as an individual. Engage customers intelligently with content in context to deepen the relationship.  Come see how Marketing Automation can help you achieve Customer Centricity through Marketing Simplicity. Learn more

Oracle Mobile Marketing
Reach Consumers Across Devices with Mobile Marketing
Part of Oracle’s Cross-Channel Marketing solution, Oracle Mobile Marketing enables marketers to create rich mobile campaigns (including SMS, MMS, Push, and In-app messages) and orchestrate them as part of a larger cross-channel marketing program, helping drive new revenue, increase customer engagement, and improve loyalty. Discover how you can leverage mobile customer data and deliver relevant, timely, and personalized mobile messages to build stronger customer relationships. Learn more

Oracle Data Management Platform
Transform Your Data into Actionable Audiences and Activate It Across Paid Media
Marketing is being transformed.  It’s changing from a culture of the “big idea” blasted out to a mass audience, to one where communications are being customized for targeted audiences.  Are you ready?  Find out how the Oracle Marketing Cloud DMP helps marketers in a data-driven marketing world with Data Activation. Unlock the value in your data and use it anywhere, unchained from execution partners so you can use what you know to power what you do. Learn more

Oracle Data Cloud
The New Driving Force of Data-Driven Marketing
At its core, the marketing ecosystem needs a unifying thread across channels to connect the experience you deliver to customers, and each thread consists of Data.  Data on who your customers are, what they say, do and buy across channels, unifying these threads to make a single string which can be leveraged the next time you engage with your audience. The Oracle Data Cloud helps you evolve your marketing strategy, tying these threads together and drive results. Data plus your current tactics results in higher levels of targeting, greater efficiency, stronger performance and better results. Stop by the Oracle Data Cloud Kiosk to learn how we can help your brand implement a Data strategy and start simplifying the world of marketing. Learn more

Oracle Maxymiser
Create Campaigns, Drive Conversion, and Generate Unparalleled Insights
Oracle's Maxymiser enables marketers to test, target, and personalize what a customer sees on a web page or mobile app to substantially increase engagement and revenue. Learn more

Oracle Service Demos

Oracle Marketing AppCloud      
Fully Integrated and Scalable Apps Built Specifically for Marketers           
Oracle Marketing AppCloud is a hub for hundreds of technology partners who built apps that enable marketers to expand and enrich their modern marketing and sales efforts.  Learn more.

Creative Studio               
Big Thinking and Flawless Execution to Create New Ways to Engage with Your Customers            
Our award winning creative team combines big thinking and innovation with a passion for digital marketing. We combine technology and progressive design to create fantastic user experiences that drive revenue for your business. Visit us to find out more. Learn more

Strategic & Analytical Services
Focusing on Strategic Initiatives to Drive Performance   
Meet the team of experienced strategic consultants who assess the current state of your marketing program and identify your custom 12-18 month roadmap to success. Deep customer insights, analytics and segmentation combined with our proven methodologies can accelerate development of automated revenue-driving programs and enable you to orchestrate individual customer experiences across channels. Learn more

Technical & Implementation Services  
Design, Integration and Guidance For Your Platform      
Technical and Implementation Services get under the skin of your data, focus on marketing and media objectives, and design your platform to bring the two together. Meet the consultants who classify your data, map personalization and orchestration requirements, design your automation and data program desires, and provide ongoing guidance throughout our partnership. Learn more

Managed and Expert Services   
Get Expert Guidance Every Step of the Way         
Meet the Expert Consultants who design and configure scalable solutions directly within your marketing platform, providing the strategic advice and analysis to ensure your marketing automation and operational goals are prioritized for success and aligned with industry best practices. Learn more

Campaign Services         
Deliver The Right Message To The Right Audience            
Meet the experts in efficiently building and executing flawless email campaigns. Our Campaign Specialists code HTML to the industry's best practice, streamlining the build process and staying abreast with the latest changes across all major ISPs. They deliver the right message to the right audience from simple promotional emails to highly dynamic data-driven automations and multilingual solutions, driving efficiency and saving production costs. Learn more

Customer Support          
Your Global Support Team Is Available Now       
Want to know how to unleash the power of the Oracle Marketing Cloud platforms to help you reach your marketing success plan objectives?  Visit our technical product support specialists who can guide you and answer your technology questions.  Product specialists for B2B and B2C cross channel platforms will be present at the Customer Support booth. Learn more

Success Program             
Empowering You on Your Journey to Modern Marketing Excellence         
The Oracle Marketing Cloud Success Program is included with your product subscription and is available to all customers of the Oracle Marketing Cloud.  It offers you and your company free expert marketing knowledge and guidance so you can achieve the results you desire as quickly as possible. Our team is focused on helping you to become a successful Modern Marketer. Learn more

Industry Solutions          
We Speak Your Language           
Your industry is different and Oracle understands that certain industries have distinct challenges when adopting a new marketing technology. By creating customized solutions designed to solve these challenges from day one, Oracle Marketing Cloud's Industry Solutions can speed your time to success and enable faster user adoption and integration with your existing systems. Learn more

Oracle Marketing Cloud Academy          
Become a Modern Marketer!  Easy to Learn.  Easy to Schedule.  Easy to Succeed.              
Oracle Marketing Cloud Academy teaches Modern Marketing best practices and how to apply them in the real world. Our classes are designed specifically for marketers and provide your team with the skills necessary to succeed. Whether in-person, on-demand, or via a live, interactive webcast, you learn your way, on your schedule. Learn more.


Relive the Experience


Check out our recap reels and photos on Facebook.

Revisit Content


You can find presentations from MME16 on our Topliners Community and General sessions on demand here.


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