We're Here to Help!



Contact Me

Success Stories

Build.com

Build.com Harnesses Data to Enable More One-to-One Interactions

Build.com is one of the top three online home improvement retailers in North America. Its marketing team is convinced that the savvy use of customer data has helped propel the company into a leadership position. 

 

Challenges

  • Delivering best-in-class customer service
  • Shifting from a campaign-centric to a customer-centric approach
  • Personalizing email messages based on customer buying habits and behavior


Solutions

  • Cross-channel marketing


Results

  • 3x lift in revenue per email.
  • 10x lift in unique click through rates.
  • 3x lift in open rates.
  • 5 hours of time savings per week.
Build.com

“We’re getting data from many sources and analyzing it to create a blueprint for each customer. That lets us send communications that offer high value and that customers are delighted to receive.”

Daniel Reardon | Email Marketing Manager, Build.com

Build.com

Related Case Studies

Technology
Penton

Penton Uses Data Insights to Transform Business with Oracle

Penton uses Oracle Marketing Cloud marketing automation to transform the business using data insights that drove renewals up 155% and created personal conversations with millions of customers at this media publishing and information services company

View Case Study
Publishers
The Economist

The Economist Reinvents Advertising Sales and Achieves 10:1 Campaign ROI

The Economist Ignites Advertising Revolution with Campaign Orchestration and draws in 3,6M new prospects and 10,000 new subscribers.

View Case Study
Retail

Ticket Retailer Optimizes Paid Search to Reach More Customers

Ticket retailer aimed to increase customer acquisition and overall sales using paid search as their main catalyst.

View Case Study