Press Release

Survey Highlights Key Components to Provide Enterprises with an Easier Path to IoT Adoption

Oracle study of 800 global IoT adopters agree that prioritizing commercial off-the-shelf solutions and bundled connectivity are the way forward

Austin, Texas —Nov 10, 2021
Transforma Insights

Enterprise adopters of Internet of Things (IoT) are ready to take an easier path, shows a new Oracle survey. Of the 800 IoT decision-makers polled, nearly two-thirds (64%) would opt for an ‘off-the-shelf’ IoT solution over a custom-built offering, indicating a market shift in the way enterprises are buying IoT offerings. Further, 75% of respondents want connectivity to be ‘baked-in’ or bundled by the solution provider, and 70% want providers to include data and analytics tools as part of a comprehensive solution. Together, the findings show increasing demand for an easy route to IoT capabilities that provides faster time to value.

The survey, conducted with Transforma Insights, also indicates a sea change in how IoT providers are designing and deploying, reflecting increasing productization and platformization in this space. Findings suggest that IoT platform vendors have established themselves as the go-to organizations for IoT deployment, with 56% of respondents indicating they’d turn to one of these vendors as a top three choice for lead supplier - outpacing systems integrators (42%). Download the full report: “5 Best Practices of Leading IoT Adopters” here.

“Custom solutions are introducing increasing levels of cost and complexity to the deployment of IoT solutions, with enterprises now seeking the fastest path to value in the form of readymade IoT solutions with connectivity and analytics capabilities built in,” said Andrew Morawski, senior vice president and general manager, Oracle Communications, Networks. “5G is critical to establishing this next generation of IoT, especially when deployed as truly cloud native, leveraging all of the benefits of cloud technology.”

According to market research from Transforma Insights, the total number of IoT connections will hit 28 billion in 2030, and the GSMA Mobile Economy report forecasts the IoT market will be worth more than $1 trillion by 2025.

Key findings from the survey include:

  • Commercial off-the shelf products accelerate deployments: Deployment times for commercial solutions average 8.5 months, compared to an industry average of about 11 months, suggesting that the increasing use of standardized solutions is accelerating go-live times. Public safety/government (51%) and utilities (45%) have the most accelerated timelines, aiming for IoT deployment within six months.
  • IoT projects are shifting from internal and non-core to critical and customer-facing: Almost 90% of projects were described by the respondents as ‘fundamental’ or ‘very important’ to their core business, and just over half of all projects are visible to their customers. This is reflected in cost being ranked as the most important aspect to manage. Deploying the solution ranked highest for utilities (61%) and public safety and government (60%). Other industries such as healthcare (58%) and enterprise IT (59%), ranked cost to operate the solution, highest.
  • Buyers seek complete solutions: Three-quarters (75%) of respondents want connectivity to be bundled in by their IoT solution provider and 25% are happy for it to not even be a visible component to them. For projects in the planning phase, that trend is even more pronounced, implying bundled IoT offerings will likely be more common in the near future.
  • Industry standards will drive solution design: Almost all (85%) of respondents have some requirement (either regulatory or based on a desire to comply with standard operational practices) for compliance with standard data formats. This is especially key for industries like healthcare (71%) and utilities (61%), which reported strict requirements for regulatory compliance. Even in projects where standards are less rigid, such as enterprise IT, 45% still anticipate strict regulatory compliance requirements.
  • Increased need for analytics built into IoT platforms: IoT use cases based on simple data gathering are diminishing rapidly. Survey respondents said that over 80% of their projects involve bidirectional data flows, rather than simple data gathering from device to application, which will result in a greater requirement for an analytics driven control loop within the IoT solution. 

“What is clear from this survey is that IoT adopters have moved on from so-called ‘low hanging fruit’ to business-critical systems,” said Matt Hatton, founding partner, Transforma Insights. “As this maturing filters into the mass market, we will see increasingly widespread transformational impact from enterprise IoT.”

Please join Oracle for a headline keynote address at the IoT Grand Slam 2021 virtual event taking place December 10th. For full details please visit

Contact Info

Katie Barron

Oracle Corporate Communications

Amy Dalkoff

Hill+Knowlton Strategies

About the survey

The survey polled 800 respondents in Australia, France, Germany, Mexico, Spain, Switzerland, UK, and the US. All held a recommender or decision-maker role for deploying IoT. Minimum company size for respondents was 500 employees (1,000 in the US).

Responding organizations had all implemented, or were in the process of implementing, an IoT project supporting a key initiative such as Enterprise Resource Planning, Building Management Systems, Demand Response Management Systems, Hospital Management systems, or Computer Aided Dispatch.

About Transforma Insights

Transforma Insights is a leading research firm focused on the world of Digital Transformation (DX). Led by seasoned technology industry analysts we provide advice, recommendations and decision support tools for organizations seeking to understand how new technologies will change the markets in which they operate.

For more information about Transforma Insights, please see our website or contact us at Follow us on Twitter: @transformatweet.

About Oracle Communications

Oracle Communications provides integrated communications and cloud solutions for Service Providers and Enterprises to accelerate their digital transformation journey in a communications-driven world from network evolution to digital business to customer experience. To learn more about Oracle Communications industry solutions, visit:, Oracle Communications LinkedIn, or join the conversation on Twitter @OracleComms.

About Oracle

Oracle offers integrated suites of applications plus secure, autonomous infrastructure in the Oracle Cloud. For more information about Oracle (NYSE: ORCL), please visit us at


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