Webinars and Virtual Events
Online resources helping you to take action in every moment that matters
Join the latest live and on demand webinars and virtual events
Keeping you up to date with the latest in CX
Customer signals are everywhere. Can your business effectively interpret those signals and take action to make the most of the customer experience? We invite you to join our regular webinars, and virtual events where we aim to help you to build and manage lasting customer relationships by taking action in every moment that matters, from customer acquisition to retention—and everything in between.
Join our upcoming live webinars and virtual events or watch on demand at a time convenient to you, and learn how to harness data to understand your customers and power real-time customer experiences, orchestrated across Marketing, Sales and Service.
On Demand Webcasts
Marketing organization models in a New World featuring Blake Cahill, SVP, Global Head of Digital Marketing & Media at Philips
Duration: 45 minutes
During this session, we will discuss how to achieve improved speed, predictability, transparency and adaptability of marketing, by moving towards a joined-up approach with cross-functional leaders that are accountable for integrated strategy execution.
Oracle & Marketing Week webinar: Next generation CX Marketing Tech
Duration: 44 minutes
Due to the pandemic, digital CX is now a key factor in people's ability to buy what they want, connect with people and access the services that matter to them. At the same time, brands are having to evolve quicker to keep up with their customers and the competition. This makes it harder for businesses to select and manage CX technology appropriately. During this session, we will help marketers draw out a roadmap for choosing and using technology effectively in today's contexts, suggesting what to prioritize and how to make the business case for it.
Oracle Responsys Customer User Forum: Optimising the Impact
Duration: 75 minutes
This practical and valuable User Forum features a case study from NCBA Bank Kenya and covers what's new in Oracle Responsys, how to leverage that to drive success and key tips to drive marketing impact in 2021.
Oracle & Marketing Week webinar: How you can build a customer-centric culture
Duration: 56 minutes
During this session, we examine the key characteristics of customer-centric organisations, how these values are communicated through the business and driven by its leadership, and what skills are required among staff across functions to constantly improve CX and realise its potential. We also address best practice in how to achieve these things while teams work remotely.
The MarTech stack of tomorrow that can save us today with guest speaker Simon Haines, Director of Customer Knowledge at Mazda Europe
Duration: 45 minutes
During this session, we will discuss how to create efficiencies yet still deliver marketing growth targets, and how you can achieve that at pace, with future proofing in mind.
Oracle Eloqua Customer User Forum: Optimising the Impact
Duration: 75 minutes
This practical and valuable User Forum features a case study from Nescafe Dolce Gusto and covers what’s new in Oracle Eloqua, how to leverage that to drive success and key tips to drive marketing impact in 2021.
Oracle Cloud CX Virtual Summit: Get Inside the Minds of Marketing Leaders
Duration: 70 minutes
As we begin to re-imagine the way forward, hear from marketing leaders of top companies across the region on how to successfully master customer signals and deliver hyper-personalized experiences. We promise: Real customers. Real stories. Real learnings & best practices.
How personalization at scale will ensure you thrive and survive in the New Normal
Duration: 45 minutes
During this session, we will discuss how to effectively engage new and existing customers in the “New Normal” through precise timing, precise targeting and emotional connection, combined with new rules of engagement; empathy, digital convenience and acting responsibly.
Artificial Intelligence for CX professionals; Make your technology stack work harder for you with guest speaker Vince Keay, SSE Digital Performance Manager at OVO Energy Ltd
Duration: 45 minutes
During this session, we discuss how technology can help in reducing manual work through automation to predictive segmentation and Intelligence driven conversations.
Stand out with content in the moments that matter most
Duration: 45 minutes
During this session, we discuss how you stop the wrong content going out, continue keeping your most valued customers in and find ways to accelerate revenue again with a proper content delivery strategy.
No Data Strategy? Marketing without data is like driving with your eyes closed with guest speaker Motasem El Bawab, Head of Digital at The Fédération Internationale de Volleyball
Duration: 45 minutes
Every business needs a data and analytics strategy to be successful today and tomorrow. The strategy will help you convert your data from being a liability to your biggest organizational asset. This session provides practical tactics on how to design a data strategy that can drive marketing efficiency, deliver personalization at scale, drive commercial value and more importantly build a data driven culture.
On Demand Webcasts
Invest in new digital strategies to sell more - The time is now, with guest speaker from Spirax Sarco
Duration: 35 minutes
Whatever the stage of transformation, there is a sense of urgency to invest in digital strategies and move initiatives forward for everyone. On this webinar hear from Spirax Sarco, the world's leading provider of steam system solutions on how to build a resilient sales strategy.
The Future of CX with Larry Ellison: Responsive Selling in the Experience Economy
Duration: 44 minutes
Hear from Oracle Chairman Larry Ellison and learn how Oracle helps organizations across industries see data in new ways to deliver experiences that meet and exceed ever-changing customer expectations
On Demand Webcasts
How Field Service Management is leading the way in end-to-end business transformations with guest speaker Alastair Clifford-Jones, CEO, Leadent Digital
Duration: 45 minutes
Over the last year, service organizations have been presented with a unique opportunity to embrace digital transformation. As service models evolve, there has never been a better time to invest in an end-to-end solution that redefines how you do business and sets you apart from the competition. During this webinar we will discuss how Field Service is at the heart of a digital transformation of end-to-end business processes and how, as part of the greater service ecosystem, it can unlock new revenue opportunities, reduce operating costs and improve customer experiences.
The Secret to Unlocking Service Excellence: Data
Duration: 45 minutes
Everyone loves great customer service experiences. The secret to unlocking those truly differentiated customer service experiences are the atoms that make all this work: data. However, data is often overlooked when looking at customer service strategy despite how often broken service processes are caused by challenges with data. During this session we discuss the vital role data plays in creating great experiences, how to overcome challenges and leverage new approaches.
Oracle Service Cloud Customer User Forum: Using personalisation and proactivity to create an effective and engaging service experience with guest speakers from Center Parcs
Duration: 90 minutes
Customer service today is a key driver of brand dialogue and loyalty. Personalisation and proactivity play an important role in powering engaging service journeys. But how do you get started? During this Oracle Service Cloud User Forum you will hear how our customers are personalising service to realise improved efficiency, customer satisfaction and increased lifetime value, along with inspiration and best practices.
2020: The Year of the Customer Service Digital Wake Up Call! With guest speaker Anne-Marie Forsyth, Chief Executive at the CCA
Duration: 30 Minutes
During this panel session, our CX experts look back at how disruptive times in 2020 forced an acceleration in digital CX transformation especially in the Service arena, and how organisations have reshaped their digital Service operations to be more resilient and innovative in 2021 and beyond.
Using Future-Ready Predictive Maintenance to Exceed Customer Expectations
Duration: 35 minutes
During this session, we discuss how predictive maintenance can optimise service operations, power efficient field service and drive higher customer satisfaction rates.
Transforming the Contact Center into a Profit Center
Duration: 45 minutes
During this session, we will discuss how technology and economic shifts to digital business are creating the opportunity to use service as a revenue generating channel, by turning customer intelligence into personalised service experiences.
CX Virtual Summit - Intelligent Service in the Experience Economy
Access all 4 sessions of this summit individually
As service professionals look toward recovery—and in many cases, reinvention—they’re more reliant on customer signals than ever. In this virtual summit hear some of the leading brands across Europe discuss how you can interpret those signals and meet your customers’ evolving expectations and ensure business longevity.
Service in a Changing World. Customer service in time of high pressure and change
Duration: 45 minutes
During this session, we discuss the role of service in times of change: service driving business, new work environments and innovation of solutions addressing current challenges.
Delivering Exceptional Customer Service when Working from Home - The New Normal. Trends, best practices and advice on working effectively, and leading business from home
Duration: 45 minutes
During this session, we share advice and best practices gathered from customers across the regions on how to work and lead from home.
Augmenting the Service Center with Conversational. How to leverage chatbots and other conversational interfaces to drive dialogue and value with guest speaker Francesco Stasi, Founder & CEO, BotSupply
Duration: 45 minutes
During this session, we share advice and best practices on how to get started with, and optimise conversational channels to support your service model and drive value for customers.
Delivering Effective Advice through Personalised and Timely Solutions. How to enhance customer self-service and personalised, automated solutions to timely questions with guest speaker Adam Ford, Director of Customer Service, HM Land Registry
Duration: 45 minutes
During this session, we share advice and best practices on how to leverage knowledge and intelligent advice to provide instant value both for customers and employees.
The Shift to a Digital Business Model. The role of service in the digital customer journey
Duration: 45 minutes
During this session, we share inspiration and best practices on the service strategy and operations driving a digital business model.
Field Service in a World of Social Distance. The role of intelligent logistics, remote fixing and diagnostics, and predictive intelligence in a service model with guest speaker Marcel Torrent, Service Planning Manager, Bosch Thermotechnology
Duration: 45 minutes
During this session, we share inspiration and best practices on field service strategy and operations powered by technology and innovation.