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Oracle DataFox Data Management

Drive more personalized marketing and sales programs by leveraging entrusted company data and real-time signals. Stay informed about your customers’ needs with AI-sourced and human-verified data continuously updated and automatically infused into your workflows. Because market data is constantly growing, DataFox’s dataset is adding millions of new entities and expanding geographic reach gathered from billions of web, news, and company sources.

See how Oracle DataFox Data Management can help you.

Explore DataFox

Enrich customer profiles with entrusted company data

Enrich customer records with more than 70 firmographic data points and 68 types of real-time signals. Profile and classify your customer base, improve campaigns with niche segmentation, and enhance efficiency with rich data infused into workflows.

Data enrichment

Leverage core data building blocks to power your custom workflows. Use prebuilt integrations (with Oracle CX Sales, Oracle Eloqua, and Salesforce) or our APIs to deliver firmographics and unique business signals wherever they are needed.

Machine learning based anomaly detection

Leverage ongoing machine learning (ML) based anomaly detection and human validation to maintain the highest levels of data accuracy and data integrity at scale.

NLP-based data creation

Scan millions of company websites and more than 6,000 different news sources using natural language processing (NLP) to create company-level data points from unstructured text.

Grow your universe of customers

Find new companies that fit your unique criteria by applying more than 70 filters to the Oracle DataFox database of millions of companies. Expand your market and increase revenue by leveraging a larger prospect base.

Ideal customer profile modeling

Get insights on the most influential traits indicative of your best customers in order to create an ideal customer profile to better understand your prospective target audience.

Total addressable market expansion

Find net new accounts in the DataFox database based on your ideal customer profile and pull this data directly into your systems.

Prioritize and score companies

Prioritize your universe of target companies with a scoring model that provides a consistent method for ranking prospect companies. Create a faster path to revenue by focusing on organizations with the highest potential first.

Account scoring model

Craft an account score to prioritize target accounts. Spend your time selling to the accounts that matter most.

Transparent and customizable

Determine the value of your inputs and visualize the makeup of each score with an account scoring model that’s completely transparent and customizable. Control the model yourself, at any time.

Monitor real-time company signals

Monitor news on prospects and identify when they hit key company milestones with real-time signal data in order to engage in more productive conversations with customers and prospects.

Real-time signal data

Leverage 68 types of real-time signal data on target companies for in-the-moment intelligence, helping you stay ahead of the competition.

Improve personalization

Knowing more about your prospects and customers allows you to contextualize outreach initiatives to them. Improve personalization by better understanding their changing business needs with event-triggered segmentations.

InnovationQuarter logo

Oracle DataFox customer successes

InnovationQuarter is driving new business with AI and data. They are using company-level data and intelligence to identify and prioritize the right opportunities, target strategically, and enhance productivity—all with Oracle DataFox.

Key benefits

  • Elevate your business decision-making

    DataFox provides a modern, AI data engine that seamlessly flows contextual company data directly into Oracle Eloqua, Oracle CX Sales, Salesforce, or your own systems.

    How DataFox data is sourced (PDF)

  • Improve productivity and efficiency

    Spend less time researching and more time selling to the accounts that matter most with your customizable account scores.

  • Personalize engagement at scale

    Enhance relevancy of sales and marketing outreach and create account-based segmentations to boost personalization based on audience.

  • Increase CRM adoption

    Reduce manual data entry and consolidate business processes to improve value and increase the accuracy of reporting and forecasting.

    CRM Data Foundations (PDF)

  • Increase sales and marketing alignment

    Manage and collaborate on a shared account score to prioritize target accounts with the same measure of account quality.

    Blog: Lead management best practices

Key benefits
Thought Leadership

The New Rules and Tools for Sales Success—It’s All About the Data

Bastiaan Janmaat, VP of Product Management, Oracle AI Apps

There has been a revolutionary shift in how customers make purchase decisions. In today’s Experience Economy, it’s personalize or die. The answer is AI, and clean, smart data.

Read the complete post

Featured blogs

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Oracle Datafox Release Readiness

Oracle DataFox release readiness

Get up to speed on the latest Oracle DataFox release and ensure that your upgrade is a success. Review the latest features, including capability overviews, business benefits, setup considerations, and usage tips.

Documentation library

Documentation library

Oracle offers a wide range of documentation, videos, and tutorials that will help you learn more about Oracle DataFox. You'll find all of these resources and more in the Oracle Help Center.

Cloud Customer Connect

Cloud Customer Connect

Cloud Customer Connect, Oracle's premier online cloud community is specifically designed to promote peer-to-peer collaboration and sharing of best practices, enable members to keep pace with product strategy, and provide a cloud solution feedback channel directly to Oracle development. Members benefit by leveraging the collective knowledge of Oracle Cloud customers and product experts.

Oracle University

Oracle University

Access training or earn a certification. Oracle University helps you develop the skills to implement, configure, manage, and use your CX applications. Get training delivered in your choice of formats. See what CX Sales certifications are available.

Cloud Marketplace

Cloud Marketplace

Power innovation with partner applications and services available through Oracle Cloud Marketplace. Find the most comprehensive list of apps for sales, service, marketing, and more.

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