Give your advertising, marketing, sales, and service teams the tools they need to strengthen connections with medical professionals and patient communities.
See why Oracle was named a Leader in The Forrester Wave™: Sales Force Automation Solutions, Q2 2021.
Provide sellers with a holistic view of accounts and territories at a glance. Enable every seller to focus on building relationships, whether they’re engaging large hospital systems or individual prescribers.Learn more about Oracle Sales
Personalize every communication to deliver the most relevant, useful content to every individual or account.Learn more about Oracle Eloqua Marketing Automation
Improve the effectiveness of your digital ad spend by focusing your spend on key market segments. Prevent your ads from appearing in risky site categories. Accurately measure ad performance.Learn more about Oracle Advertising
Use automation to quickly guide customers and individual clinicians to the answers they’re looking for. Free up your agents to focus on complex questions and high-touch service.Learn more about Oracle B2B Service
“With Oracle CX, we improved data visibility and transparency by unifying sales and service features. This enabled us to monitor key performance indicators and access a centralized source of customer data, which continues to improve our sales management.”
Team Leader of Management Support Team, Megagen Implant Co., Ltd.
Kayleigh Halko, CX Product Strategist, Oracle
The rules of B2B marketing are changing. Brands are embracing account-based marketing (ABM) strategies, which revolve around engaging the right buyers, not just generating thousands of unqualified leads. CX Product Strategist Kayleigh Halko delves into six lead management best practices that build ABM success.Read the complete post
Hear from Rob Tarkoff, Oracle CX SVP and GM, members of the CX product team, and customers, on trends and innovation in CX.
Forrester recognized that Oracle has “a solid vision grounded in data and AI and an aligned roadmap designed to automate data management and sales processes and provide hyper-personalized, role-based experiences.”
Read about trends in approaches to marketing and sales, helpful hints, and best practices in this rich hub of resources.