Oracle Customer Success — Alamar Foods

Alamar Foods

Alamar Foods Achieves High Performance and Availability with Engineered Systems


Oracle Database Appliance has improved the performance of our Oracle E-Business Suite up to 30%. We have saved significant time and boosted employee productivity now that we can perform patching, upgrades, and backups online.

— Almutaz Mahmoud, IT Director, Alamar Foods

Alamar Foods Ensures High Availability and Increases Performance of Critical Applications up to 30%

Alamar Foods knows a thing or two about growth. In 1991, the company was a three-store Domino’s Pizza franchisee. Today, Alamar is a master franchise operator for Domino’s pizza with more than 300 locations in the Middle East, North Africa, and Pakistan (MENAP). The company added two additional business units: Premier Foods, a meat-processing factory; and most recently, several Dunkin Donuts franchise locations in Egypt.

While Alamar Foods was satisfied with their legacy Oracle server, Oracle Sun Solaris and SPARC performance, the aging system did not solve for the performance and high availability the company needed. Instead of adding new hardware and software, Alamar decided to bring in a single solution of new hardware with better capabilities.

  • Increase Almar Foods’ systems performance to ensure that business-critical applications such as enterprise resource planning (ERP) remain operational around the clock and employees can be productive without interruption
  • Minimize time required to complete month-end closings for 300 franchised food stores by deploying a maximum availability environment that optimizes performance
  • Resolve user issues about slow database performance, for example on the last day of the month when more than 600 users are on the system concurrently
  • Reduce maintenance effort and planned downtime required to create clones for testing or development instances
  • Supported the franchised food company roadmap to become a high availability business by deploying Oracle Database Appliance with internal IT staff only, replacing aging servers with a Maximum Availability Architecture
  • Increased performance of business-critical applications such as Oracle E-Business Suite by up to 30% and ensured that all applications remain operational around the clock—allowing more than 350 internal users to use the platform as it applies to their role and get the information they need, when they need it
  • Reduced infrastructure costs by using Oracle Database Appliance’s fully integrated software, servers, storage, and networking to deliver performance and high availability database services, avoiding the need to purchase separate hardware and software components and manage compatibility issues
  • Reduced time required to finish monthly closing for the 200 stores in Saudi Arabia from 13 days to 9 days, surpassing expectations of the Alamar Foods board
  • Enhanced performance with load balancer which allows high availability workloads to run without interruption—when the system receives any request from the external ID, the workload is distributed as needed to two nodes—balancing performance and ensuring work does not halt
  • Eliminated the 8 to 10 hour weekly planned downtime required to create clones for testing or development instances with “Sync,” an online back-up feature that copies one database to another, ensuring the correct data from the production environment is available with zero downtime
  • Saved up to 20 hours per month in total IT maintenance time and eliminated weekly downtime notifications to employees, increasing employee productivity and freeing the IT team to focus on upcoming strategic projects, such as implementing a disaster recovery site
  • Minimized maintenance, downtime, and overhead costs with restricted number of patches—no more than four each year with Oracle Database Appliance—and provided the added feature of user alerts for any application issue along with a recovery option, if necessary
  • Eliminated the need for the Alamar IT team to schedule 4-hour maintenance windows at pre-dawn hours to accommodate their near-continuous operations by moving to Oracle Engineered Systems
  • Simplified management of database resources with a console that permits a single view of status for each database and ERP system, health of virtual machines, and hardware and software performance monitoring
  • Used a single vendor for software and hardware to rapidly deploy a high availability solution and standalone production platform, streamlining process and minimizing time required to resolve issues with one ticket and a single point of contact for all support issues
  • Gained the ability to initiate projects that have been on hold due to lack of database space and memory, and implement new projects as management requests them—for example data warehousing, human resources, and business intelligence initiatives—with no technical restrictions, performance, or security concerns


We chose Oracle Database Appliance because it covers all the performance and availability requirements we need. There is a single point of support so if we face any problem, we open one ticket, and Oracle solves it. Our employees don’t experience downtime or slow performance due to maintenance or upgrades.

— Almutaz Mahmoud, IT Director, Alamar Foods

About Alamar Foods


Riyadh, Saudi Arabia



Annual Revenue

US$100 to US$500 Million

Headquartered in Riyadh, Saudi Arabia, Alamar Foods operates more than 300 Domino’s Pizza stores across 11 countries throughout the Middle East, North Africa, and Pakistan (MENAP) region. Alamar has built a solid position in the MENAP quick service restaurant industry and is expanding as a diversified food and beverage group. To support Alamar Foods’ retail division, the company established Premier Foods, which supplies 15 globally renowned food brands and exports to 10 countries.


Alamar Foods’ IT team deployed Oracle Database Appliance successfully on its own. The company then worked with Oracle Platinum Partner KPIT to migrate all data to the appliance. The migration was completed smoothly with no awareness of the move from old to new servers by professional users and customers.

Published:  Jan 20, 2017