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The Platform for Modern Retail Analytics, Retail AI, and Science

It’s no longer enough to have awesome products—retail consumers expect retailers to deliver individualized offers and anticipate their next move. In fact, 49 percent of global consumers say a special offer or discount most often compels them to make a purchase when they are just browsing (Oracle Retail Consumer Research).

With infinite consumer data to consider, and limited retail analytics resources to manage and mine it, how can modern retailers achieve a holistic view of existing customers and deliver compelling offers that convert? What’s the most cost-efficient and effective strategy for new retail customer acquisition?

Oracle Retail Insights Suite and Retail Science Platform enable retailers to balance the need for advanced retail analytics and retail science without incurring the significant overhead of retail AI and data scientists.