Use the open-source R environment within the Oracle Database, Hadoop, and business intelligence to apply massive scalability, performance, and geospatial analysis from the lab to production.
Make daily data mining easier in order to create more value from available data. Detect patterns within large amounts of data, and take action fast.
Demonstrate the value of big data and analytics to go beyond reactive intelligence to proactive insight at the moment of each customer contact. Advanced analytics enable you to contribute to business performance.