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Reggie Bradford

Oracle Luminaries
Oracle Global Startup Ecosystem


[Editor’s note: Reggie Bradford lost his 15-month battle with cancer on October 22, 2018. His leadership and words live on and continue to inspire. Read his post on The Power of Personal Mission Statements.]

Startup ingenuity. Enterprise expertise. Global resources.


In the global marketplace, one size does not fit all. That is especially true for today’s vibrant, diverse, and competitive startup ecosystem. Oracle is reimagining enterprise and startup relationships through true partnerships that foster collaboration and codevelopment while inspiring global innovation. Oracle’s mission is to build a thriving global startup community to drive the digital economy based on collaborative partnerships that enable next-generation growth, business development, and drive cloud-based innovation for startups throughout all stages of growth.

Reggie Bradford Biography

Reggie Bradford brought more than 20 years of experience to his role as senior vice president of Oracle Global Startup Ecosystem. In this role, he focused on driving Oracle’s vision to become the global leader in cloud computing as well as leading the global expansion of the Oracle Global Startup Ecosystem program. He also served as a thought leader speaking and writing about entrepreneurism, cloud, the Internet of Things, globalization, data visualization, artificial intelligence, and other emerging technologies.

Prior to joining Oracle, Bradford was the founder and CEO of Vitrue, the global leader in cloud-based social marketing and management. Vitrue was acquired by Oracle in 2012 and is now a wholly-owned subsidiary of Oracle. Prior to Vitrue, Bradford held executive management positions at Tandberg Television, N2 Broadband, and WebMD.

Over the course of his career, Bradford received a number of industry accolades recognizing his success as an entrepreneur and internet visionary, including Business Insider’s 2014 Most Influential People in Cloud Computing, the Massachusetts Institute of Technology’s Distinguished Entrepreneur Award in 2013, and Ernst & Young’s Entrepreneur of the Year Award in 2012.

Bradford most recently served on the board of directors of Integrate, a cloud-based marketing and media services provider; Mana Health, a healthcare technology startup which helps physicians glean trends from patient medical record data; and Persado, a marketing technology startup which provides marketers with automated copywriting software that generates persuasive language to their target audience.

Bradford received a BBA in finance from the University of Georgia and an MBA from Emory University.