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In the era of automated, targeted, personalised CX, CMOs, in cooperation with IT, can futureproof their brand by tackling data ethics and security.
Discover how CMOs can team up with IT to protect both data and brand.
Marketing leaders need a consistent data strategy that will enable insights instantly, anyplace, anytime.
Find out how AI can have a massive impact on personalised, cross-channel marketing.
Find out how transparency and the ethical usage of customer data is central to marketing success.